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Magnite

Magnite’s Demand Manager Mobile Brings Unified Auction Efficiency To Mobile App Publishers

Mediahuis Nederland, Impala Studios and Slickdeals among first publishers to adopt Demand Manager Mobile Magnite, the largest independent omnichannel sell-side advertising platform, officially introduces Demand Manager Mobile. Mediahuis Nederland, Impala Studios and Slickdeals are among the first clients to integrate Demand Manager Mobile. Built on the fully open source Prebid SDK, Demand Manager Mobile allows mobile app publishers to integrate the efficiency of a unified auction into their monetization setup. By…

Magnite Names Katie Evans as Chief Operating Officer

Magnite, the largest independent omnichannel sell-side advertising platform, announced that Katie Evans has been named Chief Operating Officer of the company. In this newly created role, Katie will be responsible for scaling Magnite’s global service operations and overseeing the company’s client operations, technical operations and business intelligence teams. Katie formerly held the role of GM of CTV at Magnite. Prior to the formation of Magnite from the merger of Rubicon Project and Telaria, Katie was the Chief…