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Marie Rosecrans

MarTech Interview with Marie Rosecrans, SVP of SMB Marketing at Salesforce

"Any business, but particularly small ones, needs to be continually focused on making sure the customer experience is unique and differentiated." Tell us about your role and the team/technology you handle at Salesforce. I’ve been at Salesforce for nearly 12 years in various roles; currently, I lead the Small Business Marketing team. As a daughter of immigrant entrepreneurs, I’m super passionate about small businesses, so empowering them with the tools and resources they need to grow is a dream role for me. To build the…

Salesforce Adds New Conversation Channels to Salesforce Essentials, Giving Small Businesses Personalized Ways to Interact with Customers

With Salesforce Essentials, Small Businesses Can Easily Adopt the World's #1 CRM Platform-- Designed to Scale and Grow with Them Salesforce, the global leader in CRM, delivered new conversation channels in Salesforce Essentials, the all-in-one CRM solution built specifically for small businesses. Salesforce Essentials empowers every small business to tap into the power of Salesforce with apps for sales and service that are easy to set up, use and maintain. Now small businesses can easily manage and engage with customers…