TechBytes with Mark Gorman, CEO, Matrix Solutions
Tell us about your role at Matrix and the team/technology you handle. My role as CEO at Matrix Solutions is …
Matrix Solutions’ 2018 Ad Spend Churn in America Report Unveils Two in Three Advertisers Return to Advertise on Broadcast, One in Three Churn
New Report from Matrix Solutions Yields Churn Data Across Brand/Advertiser, Platform and Industry At a time when metrics and KPIs …
Interview with Mark Gorman, CEO, Matrix Solutions
"The ad industry should take the initiative of working to standardize data collection and usage and market this to the …