Marketers Archives — Page 20 of 46

The New Rules of Marketing Measurement in 2026: Why Unified Models Are Replacing Attribution

AI/ML Tobin Thomas - January 22, 2026

What 750 Marketers Revealed About App Growth

AI/ML David Karnstedt - January 9, 2026

The Rise of Micromarketing: Why Smaller Audiences Are Driving Bigger Impact

Content Unnikrishnan Kurup - December 23, 2025

The Holiday Season: A Tipping Point for Advertisers

AI/ML Vibhor Kapoor - December 3, 2025

83% Of Landing Page Traffic Comes From Mobile, But Marketers Still Don’t Prioritize It

AI/ML Steve Oriola - December 3, 2025

Beyond Vanity Metrics: Generating App Installs From Creator Videos

Customer Experience Management Maya Vaida - November 26, 2025

Marketers Want Personalization At Scale, But Can’t Reach It. What’s Next?

AI/ML Gagan Mand - November 20, 2025

Is Your CMO Ready to Be a Quantitative Analyst?

Customer Data Platforms MTS Staff Writer - October 28, 2025

AI and the Back-to-School Crunch: Smarter Last-Minute Campaigns Without the Compromise

AI/ML Jonathan Gudai - October 27, 2025

Martech’s Next Frontier: Agentic AI and the Birth of Self-Running Campaigns

AI/ML MTS Staff Writer - October 24, 2025

MarTech Interview With Chris Golec, Founder and CEO at Channel99

AI/ML Paroma Sen - October 14, 2025

MarTech Interview with Priya Gill, Global Head of Marketing @ SurveyMonkey

AI/ML Paroma Sen - October 7, 2025

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