Marketing Strategies

Emma Weisberg Joins Parent Organization of Canada's Fastest Growing Automotive Company E Automotive Inc. d/b/a E INC (the "Company" or "E INC") named its first Chief Marketing Officer, Emma Weisberg. Bringing nearly two decades of…
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 It’s no secret that the mobile gaming market is hot right now. With 2.5 billion players and $77.2 billion in revenue, 2020 was a banner year for the industry and that ascent has continued in 2021. Gaming apps now account for roughly 25% of…
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Attribution in Digital Marketing, commonly known as Marketing Attribution, is the analytics involved in determining which marketing strategies work best for your business. Through Attribution in Digital Marketing, you can find out which…
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A quick-dive into some top performing B2B Marketing strategies and how they’ve grown in importance over the years Someone rightly said, “A strategy without tactics is a daydream and tactics without a strategy is a nightmare”. When it…
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Crossbeam integration empowers marketers to close more deals by unlocking joint opportunities, launching cohesive ABM campaigns Terminus, the only account-based engagement platform built to deliver more pipeline and revenue through…
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Acquisition Solidifies Scorpion's Dominant Position in Providing Independent Law Firms with the Best Specialized Technology and Tailored Expertise Scorpion, a leading provider of technology and services helping local businesses thrive,…
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It is usually the prerogative for the marketing team to drive inbound leads and get a larger percentage of the available online traffic to interact effectively with a brand. Inbound leads are leads that show interest in a brand’s products…
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Real-time platform will reveal targeted “dark marketing” campaigns, deliver competitive advantage GfK – the leader in consumer and market intelligence and analytical and consulting services – today announced an expanded partnership with …
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FY21 Q4 retail and e-commerce predictions and analysis include ad spend, early promotions, planning for shipping delays and store crowding Markacy, a digital strategy and marketing firm based in New York City, today released its 2021…
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Messenger Marketing is one of the latest marketing strategies that use messaging platforms such as Facebook Messenger, WeChat, WhatsApp, Telegram, etc., for marketing purposes. Messenger Marketing can work wonders by generating leads,…
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realdrseattle® Provides Insight Into Their Medical Spa Marketing Secrets To Get More Leads Medical spa marketing is a unique niche market that many marketing companies fail to properly target. realdrseattle® specializes in the medical spa…
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GVTC announced that Calix, a cloud and software platform provider, has won the 2021 GVTC IMPACT Award. This prestigious award is given to the vendor/partner that best compliments GVTC's values and strategic initiatives by building a strong…
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Klaviyo, a leading customer data and marketing automation platform, today released "SMS for Marketers," a new study that delves into how consumers' relationships with their phones have changed during the pandemic, including the increased…
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Wells Fargo, GroupM, and Native Tongue Communications join council striving to redefine how marketers see multicultural consumers ThinkNow, a leading research technology company, is proud to announce the launch of its Cross-Cultural…
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Simpson brings his 20 years as a marketing executive in the convenience and consumer packaged goods industries to the Impact 21 team. Throughout his diverse career, Simpson has led his teams to greater sales, profitability, and growth.…
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Provides Independent Hoteliers Inviting, Informative, and Intuitive Websites to Attract Guests and Increase Revenues by up to 20% with Direct Bookings Cloudbeds, the fastest growing hospitality management platform, announced the launch of…
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Media Executive with More Than 25 Years of Local Broadcast Experience Will Oversee KSVI-TV, yourbigsky.com, and Mission Broadcasting Inc.’s KHMT-TV Nexstar Media Inc., a wholly owned subsidiary of Nexstar Media Group, Inc. (Nasdaq: NXST),…
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Being an affiliate marketer is very cost-effective. You don’t have to put much money in an affiliate program in order to gain a lot.“ — Russell Brunson, Co-Founder of ClickFunnels Affiliate Marketing – You are not hearing about this for…
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MARsum, the global marketing, advertising, and retail conference has named David Hall one of the “Top 100 Marketing & Advertising Influencers” for 2021. In the same week, Forbes invited Hall to join their prestigious “Agency…
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Global business and technology advisory firm Celerity announced the hiring of Kathy Hebert as their new Vice President of Marketing. A seasoned leader with more than 20 years of marketing experience, Kathy will develop and oversee…
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