Marketo

Former Box CMO with 20+ Years Experience to Lead Marketing Function SendGrid has announced that Carrie Palin has joined the company as Chief Marketing Officer. At the time of this…
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Leading Marketing Automation platform and a MarTech RADAR entrant, Marketo, Inc., has announced it has been named a Leader in the 2018 Gartner Magic Quadrant for CRM Lead Management for…
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Adobe Audience Manager Launches Data Explorer Today, Adobe has unveiled Data Explorer to better understand audience groups. Data Explorer is a new suite of capabilities and workflows…
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"ABM is a strategy. It’s a fundamental way of managing your go-to-market business to drive better quality pipeline and revenue from the accounts you care about the most."How has the…
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Adding Marketo’s Engagement Platform to the Adobe Experience Cloud Will Enable Adobe to Offer an Unrivaled Set of Solutions for Delivering Transformative Customer Experiences Across…
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MarTech Series Lists Outstanding B2B Campaigns, that Industry Mavens  have Named as Their Favorites MarTech Series is doing a unique feature on B2B marketing campaigns that really…
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"Too many sales and marketing organizations are focused on building a sales process that is disconnected from how prospects like to buy."Tell us about your role and journey into…
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"Our goal is to give marketers a detailed picture of how all the elements of their campaigns are contributing to the end result."Tell us a bit about your role at CAKE. Currently, I…
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Madison Logic Strengthens Executive Team with Jenn Steele as Chief Marketing Officer, a Top Industry Talent in B2B Tech Today, a global ABM platform provider, Madison Logic,…
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Drift, the world’s leading conversational marketing and sales platform, introduced new products and partnerships built to connect businesses with customers now, not later, at …
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Leading Engagement Marketing Solutions Provider Leverages Clari to Up-Level Sales Execution and Forecasting with Better Visibility and Operational Speed Clari announced that Marketo,…
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Former SAP Chief Digital Marketing Officer Will Drive New Growth and Operational Efficiencies Marketo, Inc., the leading provider of marketing engagement, automation, and attribution…
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BBRC Private Equity Leads $17 Million Investment Round to Help Marketing Technology Firm Simple Launch Its Marketing Resource Management Software Globally Marketing resource…
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Companies Also to Bring Turnkey SDRs-As-A-Service to Joint Customers Leveraging the Marketo Engagement Platform Televerde, the global leader in B2B demand generation and inside sales…
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Oktopost Joins HubSpot as a Connect Certified Partner, Empowering B2B Marketers to Build Highly-Targeted Marketing Campaigns with Social Engagement Data Oktopost, the only social…
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"Identity resolution has always been a tricky problem because each service has its own way of identifying customers."Tell us about your role at Hull and how you got here. What inspired…
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Partnership Builds upon Long-Standing Relationship with Marketo, Adding Email Creation and Analytics Integrations to the Offering NewsCred, the global leader in enterprise content…
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"An AI-centric world is already a reality and it’s changing the way we live and work. It’s a natural next step in not only digital transformation but also in consumer engagement as a…
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CaliberMind Brings New ABM Solution to Market for Companies Looking for a Better Approach to Run Account-Based Marketing Alongside Their Demand Generation Programs at a Fraction of the…
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Intercom's Custom Bots Brings Messengers, Workflow Apps, and Bot Technology Together for the First Time for New Levels of Automation and Overall Business Impact Leading customer…
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