MarTech Interview

Seth Thomas, Vice President at Klay Media chats about a few top trends that B2B marketers need to be focusing on more in today's dynamic marketplace: _______ Hi Seth! Can you tell us more about your journey in marketing and a…
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‘’If you have an idea, go build on it,’’ encourages Rob van Nuenen, Co-founder & CEO at Channable in this quick conversation with MarTech Series where he takes us through his startup journey and how personalization will become more…
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Christina Richards, CMO at Virtana caught up with MarTech Series to share a few top of mind CMO best practices and what it takes for marketers of today to drive business goals: ______ Welcome to this MarTech Series chat Christina!…
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Johann Wrede, CMO at Xactly joins MarTech Series for a candid chat to talk about a few CMO best practices and what B2B marketers need to focus on more to drive buyer engagement and customer value: _______ Welcome to this MarTech…
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DEI practices are integral to not just company culture but also overall business growth; Antoine Andrews, Chief Diversity and Social Impact Officer at Momentive (Formerly SurveyMonkey) shares a few top tips that can help marketing and…
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Ricky Gordon, General Manager, Digital at Vistaprint takes the time to chat about Vistaprint’s recent technology partnership with Wix while delving into a few marketing and martech best practices for B2B SMEs: _____ Welcome to this…
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Hi Parry, please tell us about your journey in the technology. What inspired you to start Phrasee? I like to think I was predestined to build something that combined language and technology: my mother was a language teacher, and my…
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MarTech Series caught up with Leon Zemel, Chief Product Officer at Kubient to talk about the increasing incidence of ad fraud in today’s digital marketplace and how newer adtech solutions will help solve growing advertiser challenges…
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How are consumer interests and intent shifting and how can this impact the way advertisers and marketers plan their overall media mix? Jason Brown, Addressable Advertising Lead for WarnerMedia Ad Sales shares a few trends in this chat…
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Aruna Ravichandran, Vice President and CMO at Webex by Cisco chats about the importance of building inclusive marketing experiences while sharing a few thoughts on today's evolving CMO and B2B Marketing trends: ______ Welcome to this…
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Newly appointed CMO of inMotionNow Russ Somers shares a few quick CMO-best-practices in this catch up with MarTech Series: _____ Welcome to this MarTech Series chat Russ, tell us about your marketing journey through the years, we’d…
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Adrien Menard, Co-founder & CEO Botify shares a few thoughts on the future of search marketing and what B2B marketers need to keep in mind to drive better search marketing ROI: ______ Welcome to this MarTech Series chat Adrien.…
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Jay Kulkarni, Founder and CEO at Theorem talks about the various ways in which B2B marketing teams can stay abreast of changing digital marketing and content marketing dynamics with a few proven tips and best practices: _____…
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Ajay Khanna, Chief Marketing Officer at Explorium highlights more on how B2B marketing will continue to be more data-driven, requiring marketers to focus on multiple data signals and data points to drive better marketing success:…
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To build authentic buying experiences, it is now time for marketers to capitalize on user generated reviews and user generated content to drive deeper customer journeys, Damien Mahoney, Co-founder and CEO at Stackla comments on some of…
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With the market dynamics for ad spends, ad buying and use of adtech rapidly shifting to take on more targeted and precision-based approaches, there are a lot of synchronizations still needed between marketers and advertisers to drive…
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Hi Jake, please tell us about your journey in the technology space. What inspired you to start Edgemesh? Before starting Edgemesh, I worked on Wall Street as a partner at Cantor Fitzgerald where I ran our High Frequency trading (HFT)…
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Nani Shaffer, VP of Marketing at InCloudCounsel chats about the evolving expectations from B2B marketing teams and how marketers now have to go beyond driving typical engagement to close the loop in the online customer journey: ______…
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PPM solutions help provide businesses and stakeholders a unified real-time view of the progress of different projects while reducing a lot of the common alignment challenges that teams may face, Raj Narayanaswamy, Co-CEO of Replicon,…
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  Andy Johnson, Chief Data Officer at Adstra expands more on the core challenges marketers face with their data management and measurement processes while highlighting a few best practices that can help: _______ Welcome to this…
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