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MessageGears

MessageGears Enhances Segment Product with Support for Facebook Custom Audiences and Google Customer Match

By working from live customer data and breaking down barriers that limit data access, MessageGears is furthering its mission to allow marketers to use data to create better brand experiences MessageGears, the customer marketing software company, announces an update to its Segment product. The update includes support for Facebook Custom Audiences and Google Customer Match, and the ability to join and enhance data within MessageGears’ Engage product. Enterprise marketers are limited by their toolsets in one of two ways:…

MessageGears Raises $12 Million Led by Argentum to Eliminate Data Friction for Enterprise Marketers

MessageGears’ unique Customer Marketing Platform enables the world’s largest brands to deliver hyper-personalized marketing at scale MessageGears, the leading provider of customer marketing solutions for the world’s largest brands, announced that it has closed a $12 million growth financing led by Argentum and BridgeBank. MessageGears’ customer marketing platform enables large enterprise brands to leverage all of their customer data in real time to send highly personalized messaging across various marketing channels, at…

Havas Helia Selects MessageGears as its Preferred Email Service Provider

MessageGears will provide efficiency and optimization for the data and digital CRM agency’s client base Relationship marketing agency Havas Helia announced that it has selected MessageGears as its preferred email and direct marketing provider. As a critical component in Havas Helia’s martech managed service, the agency will promote the MessageGears platform across its client base, providing competitive cost, operational efficiency, and security-scale economies that benefit clients. Marketing Technology News: Affectv…

MessageGears launches Segment, , a Product That Enables Marketers to Create Dynamic Audiences for Limitless Personalization Options

With MessageGears’ direct data access, Segment gives marketers the ability to do more with their data and export audiences to any third-party provider MessageGears announced today the launch of Segment, a new product in the MessageGears Customer Marketing Platform. Segment allows marketers to create dynamic audiences using their live, real-time data wherever it lives, generating new possibilities for message personalization across email, mobile push and SMS. Being able to divide recipients into audiences is one of the…

MessageGears Announces Platform Support for Transformative AMP for Email

AMP for Email Support Will Empower Marketers to Build More Interactivity and Personalization Into Their Email Marketing Campaigns, Transforming the Nature of the Inbox MessageGears’ unique cross-channel messaging platform now provides support for Google’s AMP for Email, allowing senders to include AMP components inside content-rich emails, introducing application functionality and interactivity to the inbox. To support marketers sending AMP content in email, MessageGears has also enriched their message previewing…