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TimeTrade Integrates with Yext to Offer Intelligent Appointment Scheduling on Yext Pages

Integration Makes It Easy for Businesses Using Yext to Add Smart Scheduling to Their Websites TimeTrade, the leader in omnichannel Intelligent Appointment Scheduling, announced a new integration with Yext, Inc., the leader in Digital Knowledge Management (DKM), that will make it easy for Yext users to add appointment scheduling to their websites to connect with customers, clients, and prospects. TimeTrade's integration with Yext is the most recent development in its ongoing Connect Effect Partnership Program, a new…

Microsoft’s Cortana Has Finally Integrated with Amazon’s Alexa

A Year After Finalizing Their Collaboration Amazon and Microsoft Have Integrated Alexa with Cortana. The Integration Intends to Give Tough Competition to Apple’s Siri and Alphabet Inc’s Google Assistant There has been some interesting news developing for users of Alexa and Cortana in the United States. Owners of Amazon’s Alexa and Microsoft's Cortana will now be able to access features of both, Alexa and Cortana. Hence, Alexa owners can latch onto Cortana features and vice-versa. The integration adds tremendous…

Nintex Names Dustin Grosse as Chief Marketing and Strategy Officer

Nintex announced Dustin Grosse has joined as Chief Marketing and Strategy Officer. Mr. Grosse brings more than 25 years of technology management, strategy and marketing experience from previous leadership roles with Microsoft, DocuSign, McKinsey & Company, Procter & Gamble and other companies. "Dustin is a cloud technology innovator, strategist and go-to-market expert who will inspire our team with his passion for business productivity improvements made possible by the Nintex Platform," said Nintex CEO Eric…

Global ABM Leader Madison Logic Only NYC-Based Martech Company to Achieve 6th Consecutive Inc 5000 Honor

With Three-Year Revenue Growth of 106 Percent, Madison Logic Earns an Accomplishment Fewer than 6% of Companies Achieved in the List’s 40-Year History Inc. magazine revealed Madison Logic as the only New York City-based martech company named to its annual Inc. 5000 list for the sixth straight year. With this accomplishment, Madison Logic joins the fewer than 6% of companies that have achieved this honor in the nearly four-decade history of the list. Inc. named Madison Logic No. 3559 on its 37th annual Inc. 5000, the most…

BloomReach Recruits CMO David Hurwitz and CFO Dave Pomeroy to Its Executive Team

BloomReach, Inc., the Digital Experience Platform company, announced that it has expanded its executive team with David Hurwitz as Chief Marketing Officer and Dave Pomeroy as Chief Financial Officer. These seasoned executives will help the company scale-up to its ambitious global growth targets, Hurwitz by leading BloomReach's marketing and sales development initiatives, Pomeroy by scaling the company's business operations, including finance, legal, people operations and facilities. Raj De Datta, CEO & cofounder,…

Interview with Robert Seo, CEO US, Buzzvil

"CMOs are seeing a record number of users opting-in for lockscreen content, and marketing strategies in turn are including that most-often used area of a device."Tell us about your journey into technology. How did a US Marine take to entrepreneurship? I joined the Marine Corps when I was 18 because I wanted to serve and to challenge myself to grow. I got what I wanted and more through my training and my time with a light armored reconnaissance unit. Since then, I’ve always been placing myself in challenging situations…

TechBytes with Kevin Chew, VP, Corporate and Business Development, Seismic

Kevin Chew VP, Corporate and Business Development, Seismic Sales Enablement is a sector that has seen rapid growth in the past few years. In this complex world of B2B sales, firms like Seismic make it easier for their clients to drive revenue with their flexible platform. We spoke to Kevin Chew, VP, Corporate and Business Development, Seismic, to understand the dynamics of their partnership with Microsoft and the challenges that a sales enablement platform must tackle to deliver ROI.Tell us about your role at Seismic and…

Easy Data Portability Comes to Town With Google’s Data Transfer Project

Google, Along With Microsoft, Twitter, and Facebook, is Introducing the Open-source Data Transfer Project, Which Will Enable Consumers to Directly Transfer Their Data Between Services Tech giants Google, Microsoft, Facebook, and Twitter have come together for Google’s ambitious Data Transfer Project. The open-source service allows users to directly transfer their data from one online service provider to another, seamlessly and hassle-free. Data Transfer Project builds on Google's on-going work for transferring data…

Walmart Establishes Strategic Partnership with Microsoft to Further Accelerate Digital Innovation in Retail

Five-Year Agreement Will Leverage a Broad Base of Cloud, Ai and Iot Solutions for Enterprise-Wide Use Walmart Inc. announced it is establishing a strategic partnership with Microsoft Corp to further accelerate Walmart’s digital transformation in retail, empower its associates worldwide and make shopping faster and easier for millions of customers around the world. Through this partnership, Walmart has chosen Microsoft as it's preferred and strategic cloud provider tapping into the full range of Microsoft’s cloud…

Seismic Deepens Partner and Product Ties with Microsoft

New Educational and Go-To-Market Initiatives Underscore Continued Product Integration Success Seismic, a global leader in sales and marketing enablement, announced that the company has strengthened its relationship with Microsoft in both go-to-market efforts and product integrations. First, Seismic will be a sponsor and exhibitor at Microsoft Ready, the company's annual internal marketing, technical and sales kick-off event. Seismic will be showcasing a host of new product features at the event, including those built…

5 Pinterest Hacks That Can Be Used For B2B Marketing

Pinterest, When Used Intelligently, Can Help You Drive Traffic to Your Website and Help Your Marketing Strategy Too Wait! Before you dismiss Pinterest as a place where young women go for their wedding gown inspiration, allow us to help you see the other side. Pinterest is much more than a social media platform that can be used as a B2C platform for women-centric consumer goods. Pinterest allows its users to visually discover, curate and share their interests by posting or ‘pinning’ images, videos and links on digital…

Unify Square Announces New Microsoft Teams and Machine Learning Expansions for Market-Leading PowerSuite Software

Company Momentum Continues with Expanded Asia-Pacific Operations Center and New Operations Center in Lithuania to Serve Growing Global Customer Base Unify Square, the leading provider of software and cloud managed services for Microsoft Teams and Skype for Business, announced the expansion of three existing PowerSuite solutions to add reporting and analytics for Microsoft Teams -- Executive Dashboard, Usage & Adoption Dashboard, and Help Desk, as well as a new machine-learning-powered PowerSuite solution called…

InMobi and Microsoft Join Hands to Power New Marketing Cloud-Based Platforms for Mobile

Collaboration Combines the Power of the Cloud with Cutting-Edge Technologies Such as AI and Data to Provide Actionable Insights for Marketers in a Mobile World InMobi, a global provider of enterprise platforms for marketers, announced a strategic partnership with Microsoft Corp. to enable new-age CMOs in their transformational journey from digital to mobile marketing. The partnership will consist of InMobi moving to Microsoft Azure as its preferred cloud provider and will involve technology collaboration and…

Thoughtonomy Launches New Partner Portal As Its Channel Business Soars

Fast Growth Intelligent Automation Leader Continues to Recruit Top Tier Partners in Us and Globally Thoughtonomy, the leading Intelligent Automation platform provider, launched a new online portal for its enhanced partner program, as it continues its rapid international growth. The new partner portal provides Thoughtonomy's partners with immediate, 24/7 access to all of its training and enablement materials, including exclusive best practice and marketing resources. By signing up to Thoughtonomy's enhanced partner…

Ey and Microsoft Launch Blockchain Solution for Content Rights and Royalties Management

-Rights and royalties management solution can be applied to any industry where intellectual property or assets are licensed, with initial focus on gaming -Blockchain solution expected to deliver reduced processing time and faster tracking of royalties EY and Microsoft launched a blockchain solution for content rights and royalties management. Aiming to streamline the costly and time-consuming processes in entertainment rights and royalties, the solution is first being deployed within gaming with Microsoft and its…

LiveRamp Brings People-Based Search to Bing Custom Audiences with IdentityLink

Marketers Now Able to Extend People-Based Search across Bing to Maximize Scale of Top Campaign Performers LiveRamp, an Acxiom company and leading provider of omnichannel identity resolution, announced a new integration with Microsoft Bing Ads to deliver people-based search capabilities in Bing Ads Custom Audiences. Supported by LiveRamp’s identity resolution service, IdentityLink, Bing Ads Custom Audiences will allow targeting or retargeting of search ads at the individual level, empowering search marketers to extend and…

Microsoft Announces 2018 Partner of the Year Winners and Finalists

Partners Recognized for Outstanding Solutions Built on Microsoft Technology Microsoft Corp announced the winners and finalists of the Microsoft 2018 Partner of the Year Awards. The annual awards recognize top Microsoft partners demonstrating excellence in innovation and implementation of customer solutions based on Microsoft technology. Award winners and finalists from around the world will be recognized at Microsoft Inspire taking place July 15–19, 2018, in Las Vegas, Nevada. Alliance Global Commercial ISV Partner of…

Interview with Kabir Shahani, CEO, Amperity

"All the content we’re producing right now is geared towards educating the market on the value of CDPs."Tell us about your role at Amperity and how you got there? How does your entrepreneurial experience help you run a tech company? When I first started out, companies had tons of data and knew it was valuable, but lacked the technology to utilize it properly and get real value from it. That’s what inspired my Co-founder Derek Slager and I to launch our first startup, Appature, which focused on helping healthcare…

Amperity Appoints Microsoft Veteran Chris Jones as SVP of Product

With Chris Onboard, Amperity is Positioned to Fundamentally Grow Their Customer Data Platform Amperity, the world's only Intelligent Customer Data Platform (CDP), today announced that Microsoft product veteran Chris Jones has joined the company as SVP of Product. Chris Jones draws on decades of experience developing disruptive software products and will be tasked with driving the project strategy forward to serve Amperity’s rapidly growing customer base of top consumer brands. Recommended Read: Salesforce Einstein…

Microsoft To Acquire GitHub For $7.5 Billion

Acquisition Will Empower Developers, Accelerate Github's Growth and Advance Microsoft Services with New Audiences Microsoft Corp announced it had reached an agreement to acquire GitHub, the world's leading software development platform where more than 28 million developers learn, share and collaborate to create the future. Together, the two companies will empower developers to achieve more at every stage of the development lifecycle, accelerate enterprise use of GitHub, and bring Microsoft's developer tools and…