Mixpanel

Enables brands to improve digital experience through better data-driven decisions Kameleoon launched new integrations with a range of leading product analytics and CDP solutions, helping brands to seamlessly share and analyze experimentation and personalization data across their martech stack, and to engage with users in a more targeted way based on their in-product behavior. This deeper insight enables brands to easily use their chosen product analytics tools and make optimization decisions that improve the customer…

OneSignal, the market leader in customer engagement messaging, has announced its latest partner integrations with Mixpanel, RevenueCat, Movable Ink, and Radar, industry-leading tools for marketers and developers. OneSignal has shown considerable momentum this year by offering value to developers and data-driven marketers with solutions to capture info, offer valuable insights, and mobilize users through messages. "We are excited to team up with these leading companies to help address crucial customer engagement and…

MoEngage, the world’s fastest-growing customer engagement platform, and Mixpanel, the leader in product analytics, announced a strategic partnership to help companies maximize customer engagement by delivering personalized experiences based on behavioral insights. MoEngage enables its customers to build an integrated mobile marketing and analytics stack by creating seamless integrations with leading players in the space. MoEngage’s pre-built integrations help marketers and product owners access all actionable customer data…

Mixpanel adds Joyn to their growing list of top tech customers in Germany as they further expand across EMEA Mixpanel helps product teams analyze how and why their users engage, convert, and retain in real-time across devices to improve their user experience By leveraging Mixpanel's unique data model, open APIs and EU Data Residency program, Joyn has ambitions to double its user base by the end of the year German TV streaming challenger Joyn has selected Mixpanel, the world's leading product analytics company, to…

Mixpanel, the world's leading product analytics company, teamed up with Uber to help its teams make analytics self-serve for every product manager. As Uber expands into new markets, its regional product teams tailor everything from the signup flow to the app experience to best meet local needs. Doing this effectively requires making analytics on the user experience as easy to access as possible for employees across the globe so they can always back their decisions with data. Marketing Technology News: Sense Rolls Out…

More often than not, when people hear the word storytelling, they think of novels, short stories, poetry. But as the world is moving forward, driving forth every existing concept, no idea remains unchanged. Storytelling is no exception—it’s becoming a pivotal foundation of Content and Brand Marketing. When telling the story of your brand on your website and social media, in email newsletters and videos, what is it that you should always focus on? Your target audience, of course. Character-driven storytelling is relatable,…

Mixpanel Is Doubling down on Its European Expansion Commitment with a €100M Plan Including Three New European Offices and a Data Residency Program Mixpanel, the world's leading user behavior analytics platform, announces its continued European expansion, following a strong year of growth in Europe. The keystone of this strategic plan will include a new European headquarters office in Barcelona, Spain, that will house 60-70 new employees focused on localized sales, support, marketing, partnerships, accounting, and…

With Access to Mixpanel's Most Advanced Features, Startups and Nonprofit Companies Can Take Advantage of Industry-Leading Analytics Tracking Without the Enterprise Budget Mixpanel, the world's leading user analytics platform, announced the launch of a special initiative to unlock advanced analytic insights for startups and nonprofits. With this initiative, Mixpanel is bolstering its commitment to help organizations grow by improving their end users' experience and helping them make data-informed product & marketing…

Digital Authority Partners, a full-service digital agency, has announced a strategic, certified partnership with Mixpanel, the world's leading product analytics platform. Together, Digital Authority Partners and Mixpanel will bring even more robust analytics solutions to enterprise clients across industries. This newly announced partnership is another prime example of Mixpanel's commitment to its customers. By joining forces with Digital Authority Partners, Mixpanel's customers will reap the benefits of an expanding…

Continuing Its Focus to Help the World Learn from Its Data, Mixpanel Is Building an International Ecosystem of Agencies and Consultancies to Drive Analytics Excellence Mixpanel, the world's leading user analytics platform, announced the launch of its Solution Partners initiative. This program empowers a network of analytics experts from around the globe to deliver growth strategies and technical resources to Mixpanel's 26,000 plus customers. Mixpanel's Solution Partner program delivers training programs, support…

After a Momentous Year of International Customer Growth, Mixpanel Officially Establishes a Global Presence with Two New Offices in London and Singapore to Cater to More Than 17,000 International Customers, Representing 40 Percent of the Company's Overall Revenue to Date Mixpanel, the world's leading user behavior analytics platform, announces its strategic expansion to Europe, the Middle East, and Asia-Pacific markets to meet the global demand for user behavior analysis and to provide strong regional support to existing…

With Leaders from Linkedin, Google, and Other Top Tech Companies, Mixpanel Capitalizes on the Global Demand for User Behavioral Analytics at Large and Small Organizations Alike Mixpanel, the world's leading user behavior analytics platform, announced strategic additions to its executive team. Joining the company are Pierre Berlin, Vice President of Global Sales; Alison Holmlund, Vice President of Customer Success; and Adam Kinney, Head of Machine Learning and Automated Analysis. With these leaders, Mixpanel will…

The Messaging App, Rakuten Viber, Shifted Their Innovation Strategy from Being Product-Centric to User-Centric. as a Result, the Messaging Platform Increased Overall Engagement by 15 Percent for Its One Billion Registered Global Users Mixpanel, the world's leading user analytics platform, announced that its customer Rakuten Viber increased overall retention and time spent in-platform for its one billion global users, with an insights-driven product development approach. Through its three-year partnership with Mixpanel,…

Leading Companies Including Hinge, Lemonade, and Depop See User Analytics as a New Driver of Product Innovation and Exceptional Customer Service Experiences Mixpanel, the world's leading user analytics platform, announced key partner integration with Zendesk, the cloud-based help desk solution used by more than 200,000 organizations worldwide. Now, customer care and support teams can see customers' behavior before they submitted a ticket and, as a result, they can resolve those tickets more efficiently. Businesses That…