Akron mobile-marketing firm Drips announced its first external seed funding, along with several additions to the executive team that will position …
TechBytes with Orr Orenstein, COO, Aki Technologies
Orr Orenstein COO, Aki Technologies "Mobile moments" are the currency for mobile marketing campaigns. Relatable moments on mobile help brands …
Rumors of Instagram Testing Shopping App Stir Frenzy; And It’s Totally Worth the Attention!!!
The Instagram Shopping App Could Become An Uber-Cool Visual Storefront in One Tap, If It Comes Alive Following the success …
Urban Airship Topples Targeted Mobile Messaging Records During the 2018 FIFA World Cup
New Boost Feature for Accelerated Message Delivery Sees a Successful Pilot with Onefootball, Which Sent More Than Five Billion Targeted Notifications …
Revcontent Recognized with “Best Overall AdTech Solution” Award
Revcontent, one of the world’s largest content recommendation networks, announced that it was named the winner of the “Best Overall …
Sailthru Named to Gartner’s 2018 Magic Quadrant for Mobile Marketing Platforms
Sailthru, the leading personalized marketing automation technology provider for retail and publishing, announces it has been named to Gartner’s inaugural July …
Cognitiv Named Finalist for Digiday’s Technology Awards
Cognitiv, the First Company to Develop Neural Network Technology for Marketers, Announced That Its NeuralMind Platform Has Been Selected as …
10 Highly Valuable Keywords to Include in Every MarTech Blog
These Keywords for Any MarTech Blog Have Better Chances to Increase Website Traffic to Your Researched Articles, Interviews, Guest Authors, and Events …
Refining the Fuel for the Mobile Marketing Engine
How Setting Fundamental Audience-Building Techniques Will Help Marketers Get a Leg up in Their Targeting Strategies Being complacent in business …
Interview with Ryan Hollenbeck, SVP, Global Marketing, Verint
"As we look to AI-implementation, marketers need to understand their role as a nexus of these various data points and …
TechBytes with Jon Aniano, Chief Product Officer, Copper (Formerly ProsperWorks)
Jon Aniano Chief Product Officer, Copper Recently, ProsperWorks rebranded itself to Copper. While the transformation is aimed to make CRM …
AdTiming Reveals How to Deliver Better UX and Ad Revenue with Innovation, Localization and Refined Operation
AdTiming Reveals Three Ways to Achieve the Balance of User Experience and Ad Revenue: Innovation, Localization and Refine Operation The …
Braze (Formerly Appboy) Named a Leader in 2018 Gartner Magic Quadrant for Mobile Marketing Platforms
Report Recognizes Braze (formerly Appboy) for Ability to Execute and Completeness of Vision Braze (formerly Appboy), the leading global customer …
IMImobile Expands Digital Customer Engagement Strategy in North America
IMImobile Completes Acquisition of Impact Mobile IMImobile PLC., a global cloud communications software and solutions provider, is pleased to announce …
CleverTap Makes An Entry Into Psychographic Segmentation Using Machine Learning
Clevertap’s Powerful Psychographic Segmentation Engine Is Transforming How Marketers Deliver on the Promise of Retaining Users for Life The leading …
YouAppi Widens Global Footprint And Further Expands Asia Operations With New Office In Singapore
Company Growth Rate Expands Several Hundred Times Over Across APAC, including Japan, Indonesia and Korea, during 2017 and 2018 YouAppi, …
Adperio to Attend Affiliate World Europe 2018 Conference
The Affiliate World Europe Conference Will Join over 3,000 Digital Marketing Professionals in Barcelona, Spain, July 18-20, 2018 Adperio, a …
InMobi and Microsoft Join Hands to Power New Marketing Cloud-Based Platforms for Mobile
Collaboration Combines the Power of the Cloud with Cutting-Edge Technologies Such as AI and Data to Provide Actionable Insights for …
Urban Airship Lands $25 Million to Further Accelerate Global Growth of its Rapidly Expanding Customer Engagement Platform
New Funding Led by Foundry Group Comes on Heels of Financial Breakeven and Groundbreaking New Products to Power Precisely Coordinated …
my6sense Taps Mobile Marketing Pioneer Ivan Braiker as Chief Strategy Officer
my6sense Added Mobile Marketing Veteran as the Company’s First Chief Strategy Officer With content engagement migrating from desktop to mobile …