Mobile Programmatic Advertising

When it comes to true transparency in digital advertising, it appears that the industry can’t afford its own morals. All parties, from brands and agencies to tech and platform vendors themselves say that transparency into brand suitable…
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180byTwo Specializes in Deterministic Mobile Audience Data Sourced from Premium B2B Offline and Online Partners 180byTwo announced that their audience data is available on adsquare’s mobile-first data exchange, enabling advertisers to…
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Smaato Mobile Platform Delivers 60% Overall Growth Q4 2017 Over Q4 2016 Smaato, a leading global real-time advertising platform for mobile publishers and app developers, has announced that the company delivered record advertising…
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