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Deloitte and Vlocity Announce New Joint 5G Media Solutions

Alliance to Accelerate Digital Transformation for Media & Entertainment Industry with Solutions Built on the Salesforce Platform Building on their existing alliance, Deloitte and Vlocity, Inc. today announced that together they will apply the strength of their portfolios to accelerate 5G adoption and digital transformation for the Media & Entertainment industry. Vlocity, a leading provider of industry-specific cloud software, will deliver cloud and mobile software that enables the potential of global 5G networks,…

New Study Reveals Data Protection and Compliance Risks From New Era of Mobile Workforce

Consumer messaging apps overtake email for work communication via mobile, as new MEF study reveals privacy and security risks faced by employers and employees Workplaces are changing dramatically with desks, PCs and fixed-line phones being replaced by mobile working. The mobile centric workplace is ushering new behaviors and trends including a shift towards consumer messaging apps like WhatsApp, Facebook Messenger, Viber and Line for business communications. While the use of consumer messenger apps in the workplace has…

Why the Death of Cookies Means Profit for Google

If you thought Google’s announcement regarding the elimination of cookies from Chrome in 2 years was only about consumer privacy, you’re wrong. It’s all about revenue. Google has spent the last 20 years perfecting their Advertising business model, and what better way to protect your ownership of audience data than removing the other options. Most research shows that Google owns between 60-70% of the share of usage across all browser types, with the next highest competitors tied fairly evenly at 9% for Firefox and Safari…

Phunware Appoints Wikipedia Co-Founder Larry Sanger to Advisory Board

Phunware, Inc., a fully-integrated enterprise cloud platform for mobile that provides products, solutions, data and services for brands worldwide, announced the appointment of Wikipedia Co-Founder Larry Sanger to its Advisory Board. “Dr. Sanger’s recent Declaration of Digital Independence underscored how invaluable his experience and leadership will be as we work to decentralize data through the launch of our blockchain-enabled, mobile-first ecosystem powered by PhunCoin and Phun,” said Randall Crowder, COO of Phunware.…

Nordisk Film Cinemas Selects Selligent Marketing Cloud to Drive Personalized Customer Engagements Across Web, Email, Mobile and Social

Selligent Marketing Cloud (Selligent), the intelligent omnichannel marketing and experience cloud platform, announced leading Nordic entertainment company, Nordisk Film Cinemas, as a client. Nordisk Film Cinemas (part of Egmont Group) will use Selligent to automate omnichannel digital marketing campaigns, enabling it to personalize and optimize the millions of communications sent to its cinema guests across Denmark, Norway and Sweden. Marketing Technology News: Domain, Oroton, Vend, Yellow and Athena Home Loans Among ANZ…

Craver Launches on Clover App Marketplace to Become the First Mobile Order-Ahead Provider Integrated with Loyalty and Rewards

The new integration will empower restaurants across the United States with a fully customized mobile app for ordering, rewards and customer engagement Craver Solutions Inc. announced its integration with the Clover platform from Fiserv, Inc. to become the first integrated mobile ordering and loyalty provider on Clover’s platform. The new integration will empower restaurants across the United States with a fully customized mobile app for ordering, rewards and customer engagement. This integration is available now in the…

Akamai Technologies Acquires Customers and Select Intellectual Property from Instart

Non-Dilutive Transaction Expected to Accelerate Development of Page Integrity Solution and Provide Access to New Sales Opportunities Akamai Technologies Inc, the intelligent edge platform for securing and delivering digital experiences, announces it has closed an asset purchase transaction with Palo Alto, California-based Instart to acquire customer contracts and intellectual property (IP). Akamai intends to expeditiously transition the acquired customers to Akamai's platform. The acquired IP is expected to benefit the…

beIN SPORTS XTRA Launches on Pluto TV

Sports Network Expands Digital Reach By Joining Leading Free Streaming Television Service beIN SPORTS announced the addition of beIN SPORTS XTRA, the network’s free, 24/7 English-language live sports streaming channel, to Pluto TV’s current programming lineup. Pluto TV has more than 20 million monthly active users – all of whom now have access to the world-class LIVE sports content offered by beIN SPORTS XTRA via mobile, web and connected TV streaming devices. Pluto TV has more than 20 million monthly active users –…

Phunware Appoints Former T. Rowe Price CEO Todd Ruppert to Advisory Board

Phunware, Inc., a fully-integrated enterprise cloud platform for mobile that provides products, solutions, data and services for brands worldwide, announced the appointment of Todd Ruppert to its Advisory Board. “It’s critical for any public company to have strong, experienced financial leadership around the table,” said Blythe Masters, Board Member and Chair of the Audit Committee of Phunware. “We’re thrilled to welcome someone of Todd Ruppert’s stature to the Phunware team.” Marketing Technology News: Rocketrip names…

Perfecto by Perforce Announces Katalon Studio Integration

The Katalon integration provides teams of all skill levels with test creation capabilities Perfecto by Perforce, market leader in cloud-based automated mobile and web application testing solutions, today announced its integration with Katalon Studio. This collaboration between Perfecto and Katalon enables testing teams to achieve higher levels of test automation while executing against devices and browsers in the Perfecto testing cloud. Katalon Studio is a test automation solution for web…

Mitek Sets New Identity Verification Standard With One Step Liveness Detection

Mitek Systems, Inc., a global leader in mobile capture and digital identity verification solutions, announced that Aaron Korsen has been named Senior Vice President, North American Identity Sales. Most recently, Aaron led the North America sales operation for the Netsuite services.  Prior to Netsuite, Aaron led global sales for Kenandy, a SalesForce Ventures and Lightspeed-backed ERP software company. Before joining Kenandy, Aaron was Executive Vice President of Sales and Marketing at Luxent, a Salesforce.com service…

ZERØ Introduces ZERØ Lite to Help Law Firms Streamline Mobile Email Management

ZERØ Lite's cutting-edge AI saves time and generates value by helping lawyers organize emails, capture mobile-related time spent on client interactions, and prevent loss of sensitive data ZERØ, provider of the industry's most innovative email management solution, announced the launch of its latest product, ZERØ Lite, which provides key functionality from ZERØ's flagship mobile product in a package designed for smaller and mid-market law firms and firms of any size that don't currently use NetDocuments or iManage. Using…

InterDigital Launches New Phase of Transparency Effort

Company Makes Handset Rate Structure, Portfolio Data, Licensing Principles Readily Accessible InterDigital, Inc., a mobile and video technology research and development company, launched a transparency initiative that makes more readily accessible expanded information about the company’s standards essential patent (SEP) licensing rate program, including information regarding its rate structure, licensing and arbitration principles as well as important data about its large SEP portfolio. “We firmly believe that we have one…

Samsung Showcases Innovative Retail Solutions to Reinvent the Customer Experience at NRF 2020

Samsung Continues to Transform the Shopping Experience for Brick-and-Mortar Retailers with Display, Mobile and Behavior-Sensing Solutions At this year’s National Retail Federation (NRF): Retail’s Big Show, Samsung Electronics America, Inc. is featuring its latest retail innovations to help brick-and-mortar retailers reinvent the in-store experience for customers. Powered by its latest display solutions, mobile devices, and behavior-sensing technologies, Samsung along with partners, are spotlighting solutions that provide…

Adjust Becomes First Mobile Measurement Partner in Unity’s Verified Solutions Partner Program

Mobile Game Developers Will Be Able to Measure In-Game AD Campaigns and Enhance User Experiences, by Using Adjust With Unity Technologies Mobile is on track to dominate the estimated $152 billion global gaming industry in 2019, accounting for 45% of the market. To help app developers and advertisers take advantage of this meteoric growth, Adjust, the industry leader in mobile measurement, fraud prevention and cybersecurity, has become the first mobile measurement partner in Unity Technologies’ Verified Solutions Partner…

TechBytes with Anna Kuzmenko, COO at Fiksu DSP

Tell us about your journey in technology. What inspired you to join Fiksu? I guess I’m always looking for that next challenge. I started out as a Content Writer at an international product company, but, over the years, I’ve held varied positions, mainly having to do with product development. My key responsibilities were to manage projects, as well as to ensure their sustainable growth by promoting them in the US, Latin America, and other markets. It was always an exciting journey of working side by side with Developers,…

Wall Street Veteran Blythe Masters Appointed to Phunware Board of Directors

Former CEO of Digital Asset, CFO of J.P. Morgan’s Investment Bank and Chair Emeritus of Linux Hyperledger Project Appointed as Certified Financial Expert Phunware, Inc., a fully-integrated enterprise cloud platform for mobile that provides products, solutions, data and services for brands worldwide, announced the appointment of Blythe Masters to its Board of Directors. Blythe Masters is an experienced financial services and technology executive and currently an Industry Partner at the private equity and venture capital…

OnePIN Shatters Milestone with Half a Billion Mobile Subscribers Installed

Feyzi Celik, Chief Executive Officer of OnePIN, Inc., announced that the innovative company shattered another significant milestone – surpassing an installed base of more than 500 million mobile subscribers. "Today, there are half a billion mobile subscribers that have OnePIN's solutions within their mobile devices," he noted. "Helping 500 million people connect with each other and with brands and businesses they care about is simply an amazing and humbling accomplishment. Only a handful of companies have been able to…

Building Personal Connection and Conversion with an Unlikely Medium…SMS

VuPulse launches VuSMS, the industry’s first marketing solution to reach live TV viewers and drive live tune-in on mobile Forget lame 0.1% open rates. VuPulse, the digital advertising industry's only Post-Click Marketing Platform, is harnessing the power of SMS to forge deep personal connections with consumers, drive direct response and immediately convert awareness into viewership. With 75%* of consumers open to receiving SMS messages from brands, SMS response rates at 209%** higher than phone, email and Facebook,…

UConn Stamford and Synchrony Establish Digital Technology Center to Accelerate Innovation in Digital and Mobile

Public-Private Partnership Equips Students with Experiential Learning, Helps Grow Local Talent Pipeline Synchrony and the University of Connecticut (UConn) expanded their four-year partnership to help advance technology education and digital expertise for next generation leaders. The organizations celebrated the opening of the Digital Technology Center (DTC) at the UConn Stamford campus and also announced the first $1 million gift to UConn's Connecticut Commitment, an initiative that provides free tuition to…