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Mobiquity Technologies

Mobiquity Technologies and Source Digital Announce Interactive Shoppable Video Advertising Partnership

Partnership is Intended to Redefine the Value of Impression Based Video Advertising Mobiquity Technologies, Inc., a leading provider in next generation advertising technology, and Source Digital, a patented interactive video and advanced commerce platform, announced their partnership to integrate technologies.  The confirmed partnership will create a new format of Interactive Shoppable Video Advertisements ("ISVAs") that engages audiences with more content, product or offer information, and allows eCommerce Purchases from…

Interactive Shoppable Video Advertising Converts Standard Automotive Video Ad into an Engaging Dealership Test Drive Opportunity

Mobiquity Technologies and Source Digital Partner to Pilot New Video Advertising Technology Today, adtech company, Mobiquity Technologies announced partnership with Source Digital. The partnership entails piloting an industry-first rich media ad format with a Steve Lander's auto dealership. The new ad technology creates new interactions with typical :30s video advertising, allowing audiences to stay in the video while responding to targeted messaging, exploring vehicle information, redeeming oil service coupons, or…

Mobiquity Technologies Expands Product Offering

New Creative Management Platform Provides Seamless Functionality to Existing Ad Tech System Mobiquity Technologies, Inc., a leading provider in next generation advertising technology, announces the release of AdCreatr, a rich media self-service creative management platform that enables marketers to build highly engaging creative ad units. The new product is intended to complement the Advangelists platform, providing integrated creative management functionality to the existing suite of programmatic media buying and…

Mobiquity Technologies Partners with PeerLogix to Expand Capabilities in OTT, Streaming Video and Connected TV

Mobiquity Technologies, Inc., a leading technology provider in next-generation programmatic advertising today announced they have partnered with PeerLogix, Inc., the established standard for tracking non-subscription based Over-the-Top ("OTT") engagement data. The partnership will provide Mobiquity's Advangelists platform with OTT viewership data expanding Mobiquity's competitiveness in OTT advertising, including connected-TV. As PeerLogix is the leader in historical viewership data - with a footprint of over 50,000 premium…

Mobiquity Technologies Releases AdTribute™ Real-Time Ad Effectiveness Attribution

Mobiquity Technologies Inc., a leading technology provider in next generation programmatic advertising released AdTribute as an additional measurement feature of the Advangelists ad tech operating system. a leading technology provider in next generation programmatic advertising today released AdTribute as an additional measurement feature of the Advangelists ad tech operating system. Advangelists' AdTribute provides marketers the ability to identify in-store, brick-n-mortar visitation (footfall) as a result of exposure to…

Mobiquity’s AdCop Finds Ad Fraud Lurking Below the Floor

Beta Program Identifies Nearly 100% of Programmatic Media Below Bid Floor Pricing is Fraudulent Mobiquity Technologies, Inc., a leading technology provider in next generation programmatic advertising released the initial observations from the Advangelists free AdCop beta program, exposing near 100% fraud in instances of bids placed below publishers' established floor price. Similar to a reserve bid price on eBay or other auction environments, all advertiser bids below the floor price should be rejected and the…

Mobiquity Technologies Expands Media Supply and Provides Innovative New Media Opportunities for Programmatic Advertisers

Mobiquity Technologies, Inc., a company providing mobile first, next generation programmatic advertising capabilities is announcing the addition of three new premium advertising supply partners to the Advangelists platform across display, video, and unique AR/VR technologies. New supply partners include Admix, Rubicon Project and Column6. Admix develops unique AR (augmented reality) and VR (virtual reality) advertising opportunities. Rubicon Project is a leading global ad supplier with over 50% of US ComScore 100…

Mobiquity Technologies Expands Sales Organization with Two New Strategic Hires

Gina Doria and Henry Wong Join Mobiquity Sales Team Mobiquity Technologies Inc., a company providing mobile first, next generation programmatic advertising capabilities is pleased to announce Gina Doria and Henry Wong as the newest hires to join an expanding sales organization. Gina joins Mobiquity Technologies' East Coast sales team with a wide range of industry experience. She formerly worked at ValueClick, Conversant, SteelHouse, RocketFuel, and Sizmek. She is also a member of the Forbes Business Development…

Mobiquity Technologies Wins Contract with the Largest Regional Ad Network in Latin America

Mobiquity Technologies, Inc., a leading provider of  next generation, mobile first, programmatic advertising capabilities is partnering with Adsmovil – a company that operates the largest mobile ad network in all of Latin America.  The partnership will create a uniquely customized location and programmatic marketing technology platform for Latin American markets. "Latin America is the first stage of our product expansion strategy," said Mobiquity Technologies CEO Dean Julia. "We anticipate considerable revenue growth will…

Mobiquity Technologies and Advangelists Release AdCop to Fight Ad Fraud

Mobiquity Technologies, Inc., announces AdCop, the advertising industry’s first transparent ad fraud reporting system to be made available free to brands and marketers as a beta testing program independent from Advangelists. Originally designed as a proprietary Advangelists platform feature, AdCop monitors for programmatic fraud post bid impression. If AdCop™ suspects fraud, the Advangelists platform renders a blank page instead of an advertiser’s advertisement as a brand safety measure. In addition, the platform’s…

Mobiquity Technologies Adds New Clients: Adsonica, Bocca Media, Mandala Digital, and StreamGoMedia

Mobiquity Technologies, Inc., a mobile first, next generation, Software-as-a-Service (SaaS) platform for data and advertising announces the addition of four new customers to the Advangelists platform.  These new business partners will leverage Advangelists state-of-the-art programmatic media platform and premium advertising inventory. Adsonica, a Shuttersong company, will expand their reach across the programmatic and mobile marketing landscape, leveraging Mobiquity's Advangelists platform to distribute their patented…

Mobiquity Technologies and Gopher Protocol Announce Share Exchange

Intend to Pursue Partnership to Enhance Technologies and Growth Mobiquity Technologies, Inc., a mobile location data intelligence company, and Gopher Protocol Inc., a company specializing in the creation of Internet of Things (IoT) and Artificial Intelligence enabled mobile technologies, including a global platform with both mobile and fixed solutions, announced they have closed a share exchange agreement providing for ownership in each of the respective companies and now expect to pursue a strategic partnership with the…