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Tag: Multi-Touch Attribution
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MarTech Series’s Marketing Technology Highlights of The Week: Featuring Seismic, Twilio, Salesforce and more in martech!

AI/ML MTS Staff Writer -

8 Benefits of Multi-Touch Attribution

Analytics Kelsey White -

Marketing Measurement Tactics: What Today’s Marketers Don’t Measure Enough Of

Analytics MTS Staff Writer -

MarTech Interview with Matt Hertig, CEO at ChannelMix

AI/ML Paroma Sen -

Ipsos MMA Releases Version 2.0 of its Market Leading Agile Attribution Platform

Analytics PRNewswire -

Analytic Partners Launches On-Demand “Brand Impact” Solution

Analytics PRNewswire -

Attribution is a Fool’s Errand, Now and in the ‘Cookieless Future’ 

Guest Authors John Puterbaugh -

Multi-touch Attribution for Marketers: What Brands Should Keep in Mind?

Analytics MTS Staff Writer -

Sigmoid Has Closed $12M in Primary and Secondary Fundraise From Sequoia Capital India

AI/ML PRNewswire -

Marketing Analytics and The Modern Marketer

Analytics MTS Staff Writer -

Report: Marketers Must Overcome Three Key Roadblocks in Implementing Multi-Touch Attribution (MTA)

Customer Experience Management prweb -

LeadsRx Gives Advertisers Analytics Tools to Finally Measure National Television Commercials, Including Live, Broadcast, and Dual-Feed Cable Programming

Advertising Trends MTS Staff Writer -
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