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offer management platform

RevTrax Launches Predictive Purchase Data Product Offering

RevTrax, the industry pioneer and market leader in offer management solutions, and the exclusive Offer Management Platform (OMP) provider to hundreds of multinational CPG, retail, travel, financial services and automotive brands, announced the launch of its newest product, Predictive Purchase Data (PPD). With this new product, for the first time ever, RevTrax is leveraging more than a decade of consumer behavioral data to enable broader personalization use-cases for marketers. “PPD can support a whole breadth of…

RevTrax Waves Fees to Provide Free Data Services to Brands Impacted by the Worsening COVID-19 Situation

Offer Management Market Leader Launches Initiative in Support of Industries Struggling in the Face of the Coronavirus Outbreak RevTrax, the industry pioneer and market leader in offer management solutions, and the exclusive Offer Management Platform (OMP) provider to hundreds of multinational CPG, retail, travel, financial services and automotive brands, announced its plan to contribute to the fight against COVID-19 and the significant impact on retailers, travel and hospitality brands. RevTrax’s data services technology…

RevTrax Announces Integrated Offer Management Platform on Salesforce AppExchange, the World’s Leading Enterprise Cloud Marketplace

RevTrax, a leading Offer Management Platform (OMP) for B2C brands, announced the availability of RevTrax Offer Management, where brands will be able to leverage integrated offer management within Salesforce Marketing Cloud to ensure delivery of smarter offers across channels with unified security, measurement, and optimization for transactions in-store, online, or in-app. “AppExchange is constantly evolving to enable partners like RevTrax to build cutting-edge solutions to drive customer success.” The integration has…

RevTrax Announces Addition of State-of the-Art Machine Learning and AI Technology to its Offer Management Platform to Deliver Groundbreaking…

The RevTrax Offer Management Platform Integrates Across any Marketing Channel to Connect Online Behaviors to any Conversion RevTrax, a leading offer management platform for CPG and retail brands announced the launch of a machine learning and artificial intelligence capability to its platform to effectively target and deliver the right offers to consumers quicker and more efficiently than ever. The software will allow RevTrax to observe behavior at scale and categorize the behaviors and patterns faster than ever before.…