omnichannel advertising

In the dynamic world of digital advertising, one trend has surged in popularity in recent years: Connected TV (CTV). Having been a somewhat overlooked marketing channel for more than two decades, the medium saw significant growth during the…
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Survey of 1,000+ leading brands, advertising agencies, media providers, and tech companies signals innovation and creativity will prevail in 2024 as marketers increase spending across all channels Mediaocean, the mission-critical platform…
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Brown previously served as Senior Vice President of People and Culture and led employee development and DEI initiatives Mediaocean, the mission-critical platform for omnichannel advertising, has announced the promotion of Nicole Brown to…
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Relaunch of ad tech stack accompanies new research on creative impact for omnichannel marketers Mediaocean, the mission-critical platform for omnichannel advertising, announces the reintroduction of Flashtalking as the leading independent…
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Layering Scope3 data across Magnite’s vast video, display and mobile inventory will help advertisers better understand and reduce their carbon footprint Magnite, the world’s largest independent sell-side advertising company, today…
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Mediaocean, the mission-critical platform for omnichannel advertising, has announced the promotion of Nick Galassi to President and Chief Financial Officer. The elevated appointment punctuates a 15-year tenure for Galassi with Mediaocean,…
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Mediaocean, the mission-critical platform for omnichannel advertising, announced a deeper connection with Google for activation within the Flashtalking Social Ads Manager (formerly known as Scope by 4C) alongside Facebook, Instagram,…
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Latest Mediaocean research illuminates key media and technology trends set to impact H2 2023 and early 2024 Mediaocean, the mission-critical platform for omnichannel advertising, has released its 2023 Mid-Year Advertising Outlook Report.…
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Former Global CMO of General Motors joins board of leading omnichannel advertising platform to support breakthrough innovation and growth Mediaocean, the mission-critical platform for omnichannel advertising, has announced the…
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Mediaocean, the mission-critical platform for omnichannel advertising, announced a strategic partnership with global adtech and martech company, Epsilon, to bring enhanced audience data into Mediaocean’s Audience Hub. The integration…
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Innovative ad tech offering provides omnichannel marketers holistic approach to reporting metrics on viewability and protection from invalid traffic, including fraud Mediaocean, the mission-critical platform for omnichannel advertising,…
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Mediaocean, the mission-critical platform for omnichannel advertising, was named again to the Ad Age Best Places to Work for 2023 in the advertising technology category. Factors ranging from training and benefits to corporate culture and…
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Mediaocean, the mission-critical platform for omnichannel advertising, announced it has earned the 2023 Top Workplaces USA award, issued by Energage, a purpose-driven organization that develops solutions to build and brand Top Workplaces.…
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Two-Day Thought Leadership Event at The Cosmopolitan Hotel in Las Vegas Addresses the Advertising, Marketing, and Media Agenda for Year Ahead Mediaocean, the mission-critical platform for omnichannel advertising, has released its agenda…
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End-of-year survey features insights on marketing trends that will impact the coming year, with data gathered from 600+ leaders at advertising agencies, media providers, and tech companies Mediaocean, the mission-critical platform for…
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AUDIENCEX has established employee-led Purpose Team to deliver pro-bono marketing support for non-profit organizations AUDIENCEX, the leading integrated platform built for omnichannel advertising performance, has focused throughout 2022 on…
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 Mediaocean, the mission-critical platform for omnichannel advertising, announced the launch of its product training certification program, supported by Credly’s digital badging service. The new seamless certification process bolsters the…
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Market leadership and company innovation in omnichannel advertising technology validated by authenticated customer reviews Mediaocean, the mission-critical platform for omnichannel advertising, today announced the company was named a…
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Mediaocean, the mission-critical platform for omnichannel advertising, announced a new partnership with Strigo, provider of the leading unified platform for remote, instructor-led, software training. Given its longstanding commitment to…
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Omneky, an AI-driven marketing platform, announced that it has integrated Stability AI's Stable Diffusion into its platform this week, creating a complete AI image generation solution for advertising. Omneky is the first-to-market to offer…
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