omnichannel advertising

VideoAmp will integrate its cross-platform measurement data as currency for billing within Mediaocean's Spectra and Prisma tools. Measurement and optimization platform VideoAmp announced that it will be the latest solution for national TV…
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New integration and solutions bring self-service ad creation, management, and optimization to TikTok Mediaocean , the mission-critical platform for omnichannel advertising, announced that it officially joined the TikTok Marketing Partner…
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Survey of 600+ advertising professionals reveals that post-cookie identity and cross-channel planning and measurement are the most concerning issues for executives Mediaocean , the mission-critical platform for omnichannel advertising, has…
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The Quadrant Knowledge Solutions SPARK Matrix™ provides competitive analysis & ranking of the leading Ad Tech platform vendors. Skai, with its comprehensive omnichannel advertising technology fueled by advanced data…
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Mediaocean, the mission-critical platform for omnichannel advertising, announced that it has been peer-recognized as a Customers’ Choice in the April 2022 Gartner Peer Insights ‘Voice of the Customer’: Ad Tech report. This is the second…
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Integration saves ad sales teams 12 hours per deal and helps facilitate faster, more accurate media transactions. Boostr, the only platform that seamlessly integrates CRM, OMS and Commissions capabilities to address the…
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IPS, a global leader in accounts payable automation, announced a partnership with Mediaocean, the mission-critical platform for omnichannel advertising. The partnership formalizes the longstanding relationship between IPS and Mediaocean.…
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New offering combines Flashtalking and 4C technology to accelerate speed to market for brands and improve social advertising performance Mediaocean, the mission-critical platform for omnichannel advertising, has announced new creative…
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AUDIENCEX, the leading integrated platform built for omnichannel advertising performance, announced a significant expansion of its analytics and insights capabilities, with a focus on the demands of the post-cookie marketer. “Through our…
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Year-end Survey of 250+ Advertising and Media Executives Highlights Challenges and Opportunities for Omnichannel Marketers Mediaocean, the mission-critical platform for omnichannel advertising, has released its 2021 Market Report and 2022…
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Mediaocean, the mission-critical platform for omnichannel advertising, has released the agenda and speaker line-up for its inaugural two-day “Mediaocean Retreat,” co-produced in partnership with Beet.TV and The Room. The new event, taking…
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Key verification patent and multiple derivative patents bolster company’s progress in shifting advertising industry from audit-based to preemptive solutions Mediaocean, the mission-critical platform for omnichannel advertising, today…
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Mediaocean recognized for Completeness of Vision and Ability to Execute Mediaocean, the mission-critical platform for , today announced that it has been named a Leader by Gartner, Inc. in the “Magic Quadrant for Ad Tech” (October 2021) .…
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Organizational structure reflects integration of Flashtalking and delivery of market-leading omnichannel advertising platform Mediaocean, the mission-critical platform for omnichannel advertising, has announced new leadership roles for…
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Companies to collaborate on integration of TikTok Advertising into Mediaocean closed ecosystems optimization solution Mediaocean, the mission-critical platform for omnichannel advertising, today announced that it will be partnering with…
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Mediaocean, the leading global omnichannel advertising platform, announced an investment from funds advised by CVC Capital Partners , along with TA Associates, who are acquiring the stake in the company held by Vista Equity Partners. As…
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CommerceIQ, the algorithmic platform that helps consumer brands win in e-commerce, today announced a strategic API integration with Criteo’s Retail Media solution to expand its omnichannel advertising offering. CommerceIQ’s customers can…
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The unique platform aims to help marketers shed their agencies by simplifying media activation and providing transparent data to drive better performance Model B, an emerging technology company built to address systemic issues throughout…
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Combined companies will establish the most trusted, independent technology platform for omnichannel advertising with emphasis on cross-channel video and dynamic creative Mediaocean, the mission-critical platform for omnichannel…
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Taptap Digital, an omnichannel advertising and marketing intelligence company, announced its partnership with VIOOH, a leading global digital out of home (OOH) marketplace. This partnership, which aims to make digital OOH more accessible…
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