Browsing Tag

Omnichannel Marketing Platform

Omnisend Joins SaaS Giants Mixpanel and BigCommerce in Migrating Their Platform to Google Cloud

Ecommerce omnichannel marketing platform, Omnisend, has announced the completed migration of their SaaS platform and infrastructure to Google Cloud. With this major platform update, Omnisend joins BigCommerce, Mixpanel, and more than 500,000 global brands on the largest cloud network in the world. Showing dedication to security and compliance, migration to Google Cloud ensures that Omnisend merchant data and the data of their customers will be even more secure. This migration, diversifying Omnisend app…

TapClicks Joins Verizon Media Preferred Partner Program

Partnership Expands Access to Verizon Media Ad Platform Data to TapClicks Advertisers TapClicks, the global leader in marketing intelligence, analytics, reporting, workflow and orders management, announced that it has joined the Verizon Media Preferred Partner Program, a growing community of innovative advertising technology and service companies committed to delivering a higher standard of technology integration and client services to digital marketers. As a new partner, TapClicks has been specifically selected and…

Omnisend Research: Email Newsletters Sent at 8 A.M. Perform the Best in Open, Click-Through Rate, and Number of Orders

Omnisend  Annual Research on Email Newsletters Analyzing the Best Times to Send Campaigns Finds That Emails Sent at 8 am Perform the Best Omnichannel marketing platform built for ecommerce, Omnisend, has released a report analyzing over 2 billion campaigns sent by marketers using the platform. According to the research, timing for email newsletter campaigns was most effective just before the normal workday at 8 a.m. These campaigns earned an open rate of 20.32% and a click-through rate of 7.79%. Orders were highest…

DirectMail.io’s Human Powered Outbound SMS Marketing Solution Aimed at Political Campaigns

Easy to Create SMS Survey Campaigns Provide Great Insight About Voters in Upcoming Political Campaigns Digital conversation is the preferred format for 72% of adults, according to Marketing Sherpa. DirectMail.io answers that call by providing a unique Telephone Consumer Protection Act (TCPA)-compliant, outbound SMS platform through its Omnichannel Marketing Platform. DirectMail.io offers outbound and inbound SMS messaging, in addition to other rich, robust capabilities, including MMS, dynamic surveys, video messaging,…

How This Digital Agency Plans to Make Omnichannel Campaigns Quick, Easy, and Powerful

DirectMail.io is excited to announce the launch of the next iteration of its Omnichannel Marketing Platform, a unique tool designed for printers and agencies, to maximize marketing efforts more efficiently. The platform offers an extensive array of outbound and inbound capabilities all in one place, allowing users the ability to focus on the marketing concepts and strategies without jumping from vendor to vendor. Now it's easier than ever for printers and agencies to offer as much as a 300% better response rate, compared…

NinthDecimal’s Omnichannel Marketing Platform Breaches 100 Percent Annual Revenue Growth

NinthDecimal Crossed the 100% Annual Growth for the Third Consecutive Year NinthDecimal, a leading omnichannel marketing platform powering real-world conversions for brands, has announced more than 100 percent annual revenue growth across its marketing platform in 2017. A record number of agencies, brands, and publishers partnered with NinthDecimal last year as the industry increased its focus on bridging the online and offline behaviors of consumers. Recommended Read: 7.ai Removes Time, Cost and Risk Barriers to…