The omnichannel marketing platform leader, based in Europe, is extending operations to the United States to strengthen its position in …
PreciseTarget Announces Consumer Taste Profiles
New Data Sets Will Increase Acquisition Audience and Augment Existing CRM Data for Retailers PreciseTarget, the first data company to …
CITCON and Cegid Team Up to Launch Integrated Chinese QR Mobile Payment Solution
Cegid’s luxury and fashion retail customers are able to turn on Chinese QR mobile payments to grow top-line revenue and …
Resulticks to be Featured on the Big Ideas Stage for NRF 2020 Vision
Real-time omnichannel marketing automation leader will explore five essentials of customer engagement with NRF marketing pros Resulticks, the world’s fastest …
Selligent Names Matthew Saskin as VP of Customer Experience
Former Dimension Data Leader to Accelerate Selligent CX Business Growth Selligent, the intelligent omnichannel marketing and experience cloud platform, announced …
Affle Launches Vizury Engage360 to Simplify Omnichannel Marketing
Platform to unify consumer connections and conversions across connected digital channels and devices Affle (India) Limited, the leading consumer intelligence …
Resulticks Receives Accreditation from Privacy Shield Framework
Real-time omnichannel marketing automation leader deepens commitment to data privacy with certification from International Trade Administration within the U.S. Department …
Comperemedia Releases 2020 Omnichannel Marketing Trends
Today, Comperemedia announced three omnichannel trends set to impact the marketing landscape in 2020 and beyond, backed by comprehensive market …
Seamless Personalization Beyond the Web: Practical Tips for Creating Contextual Cross-Channel Customer Experiences
The typical customer journey unfolds across multiple channels. Customers visit your website, receive and read your emails, and interact with …
A-Z Glossary For Good TV Marketing – Part 3
Wrapping up my manual of TV Marketing metrics – we kick off with digital and TV worlds merging. P – …
MarTech Interview with Larry Kim, Founder and CEO at MobileMonkey
"AI, ML and Automation are helping businesses gain more efficiencies to become more competitive and scale faster with technology." Tell …
Can Direct-to-Consumer Brands Successfully Shift from Online to Offline Retail?
New Findings Reveal How DTC Darlings Are Breaking Into Brick-and-Mortar, says Blis author Direct-to-consumer (DTC) brands have been steadily picking …
TechBytes with Ya-Bing Chu, VP of Product at Formation
Tell us about your role and the team/technology you handle at Formation. I’m the Head of Product at Formation. We’re …
MarTech Interview with Reeve Benaron, Executive Chairman and CEO at AUDIENCEX
"Thanks to advancement in AI, the aspiration of delivering the right message to the right person at the right time …
TechBytes with Mani Gopalaratnam, CTO at Resulticks
What are the key developments in the Omnichannel Marketing technologies that are resulting in enormous revenue opportunities for brands? In …
TapClicks Wins “Best Marketing Performance Management Solution” in 2019 MarTech Breakthrough Awards
TapClicks Marketing Operations Platform Recognized as Standout Omnichannel Marketing Technology TapClicks, the global leader in marketing intelligence, analytics, reporting, workflow …
DirectMail.io’s Voice Device Integration Sets the Pace for Marketing Innovation by Being the First to Combine Google Home and Amazon Alexa With Direct Mail
Currently, only 9% of marketers are able to engage with customers across multiple channels on a consistent basis. DirectMail.io’s Omnichannel …
Survey Shows Majority of Marketers Fail to Meet Consumers’ Expectations for Customer Engagement
Customer engagement thought leader identifies 60% of marketers still rely on single-channel customer engagement strategies, despite consumer demand for omnichannel …
US E-Commerce Trends Linked to Nielsen’s Prime Day Analytics
More of an FYI, already into Amazon Prime Day 2019, we are on the eve of what has grown to …
Digital Audio Can Be An Advertising MVP – If Navigated Correctly
Mobile is the ideal catalyst for audio consumption affording the average adult over 50 minutes of listening time via mobile …