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Viant’s Adelphic Releases Analysis of Ecommerce Acceleration

New Whitepaper Highlights how COVID-19 has Accelerated Online Shopping and how Marketers can Better Reach Shoppers With an Omnichannel Approach Adelphic, Viant's omnichannel demand-side platform, today released its "Behind the Rise of Ecommerce in America" whitepaper, highlighting what ecommerce marketers need to know about lasting online shopping trends in the wake of COVID-19. As online shopping accelerates, this paper delves into the marketing tactics ecommerce brands can employ to succeed in such a crowded…

BigCommerce Launches Page Builder, Simplifying Creation of Differentiated Online Shopping Experiences

Drag-and-drop visual editor enables code-free page design functionality across ecommerce storefront BigCommerce, a leading open SaaS commerce platform for fast-growing and established brands, announced the release of Page Builder, an intuitive, drag-and-drop visual design tool that empowers merchants to quickly build differentiated shopping experiences across their online storefront. Now natively available to BigCommerce merchants across all plan types, Page Builder simplifies a brand’s ability to quickly build new and…

Lightspeed Unveils New eCommerce Features as SMBs Transform Their Businesses Digitally

Global cloud POS leader introduces new eCommerce features to meet the evolving needs of retailers and restaurants by creating multi-channel shopping touchpoints As commerce shifts toward fast and efficient online shopping and personalized experiences for limited and distanced in-store visits, Lightspeed POS Inc. announced the upcoming release of new Lightspeed eCommerce features that will strengthen its omnichannel experience. In 2016, Lightspeed became an early innovator, introducing SMBs to a powerful eCommerce solution…

Nielsen: Consumption Recovery Injects New Vitality Into China’s Economy

The latest study by Nielsen, the global measurement and data analytics company, shows that there has been an improvement of consumption willingness as China has effectively controlled the contagion, which will bring new vitality to domestic economic development. Justin Sargent, president of Nielsen China, said: "Since the outbreak of the virus, China's experience in fighting off the disease has been a barometer for the world. As people's life gradually returns to normal, consumer-driven domestic demand is now recovering…

Zycada Emerges From Stealth With $19 Million in Funding to Deliver Fastest Online Shopping Experience in the World

Zycada’s innovative bot technology boosts e-commerce speeds 10X faster than Amazon, dramatically increasing online shopping revenue for retailers. Company names industry veteran James Brear as CEO, to lead company in their next phase of growth Zycada emerged from stealth to enable the fastest online shopping experience in the world. Zycada’s new approach improves Time to Interact (TTI) speeds 10X greater than Amazon, resulting in dramatic gains in online retail revenues and empowering merchants to achieve faster online…

Lightspeed Unveils New eCommerce Features

As commerce shifts toward fast and efficient online shopping and personalized experiences for limited and distanced in-store visits, Lightspeed POS Inc. announced the upcoming release of new Lightspeed eCommerce features that will strengthen its omnichannel experience. In 2016, it became an early innovator, introducing SMBs to a powerful eCommerce solution that synced with its existing in-store platform. The company saw a 400% increase in eCommerce volumes processed by its retailers in April 2020, as compared to February,…

The Future Is Here: When Online Shopping Becomes the Only Channel

The COVID-19 global pandemic brings with it a new reality—a “new normal.” As more people around the world are confined to the walls of their homes due to government restrictions and distancing rules, several retailers have begun closing their doors in response. This presents an opportunity for eCommerce businesses as the global crisis has driven shoppers to shift their shopping habits online. Compared to the previous year, there have been rising transaction volumes online, especially in the home products, DIY products,…

Why COVID-19 Is Putting Pressure on E-Commerce Teams to Perform

In the three months since the Coronavirus began, online retailers and brand sites have seen an increase of 8.8% in online shoppers and 52% in total sales compared to 2019. As social distancing becomes the new norm for an uncertain amount of time, consumers have already started shifting their shopping habits online to help protect themselves and their communities. Under heightened stress, brands and retailers need to ensure consumers can find the right product with ease and speed. Major retailers and governments are…

RevJet’s Spring 2020 Ad Experience Sentiment Report Reveals Most Consumers Feel Companies Should Change Their Ads to Reflect the…

60% of Consumers Report Having Seen At Least Some Helpful Ads During the COVID-19 Pandemic RevJet, the only unified platform that simplifies digital ad experience management for Fortune 500 marketers and their agencies, today announced the results of their latest Ad Experience Sentiment Report revealing the sentiment and behavior of online consumers on digital advertising and online shopping. Of note: 79% feel companies should change their advertising messages to reflect the realities of COVID-19, while 90% are concerned…

Threekit Launches Configurable AR Tool for the Next Generation of Online Shopping

Shoppers Can Now Visualize Millions of Product Variations, in Real-Time, From the Comfort of Their Own Homes Threekit, a product visualization software company, announced the launch of its new configurable augmented reality (AR) feature. This feature allows shoppers to see and customize millions of product variations in augmented reality. Previously, in order to achieve the same results, product marketers needed to create new technical specifications and three-dimensional (3D) files for every color, material, and feature…

New Retail Systems Research Survey Report Details Consumer Online Shopping Habits During Coronavirus

94% of Shoppers State That Online Shopping Will Be Essential During the COVID-19 Crisis Yottaa, Inc., the leading cloud platform for accelerating eCommerce, announced the publication of a new consumer survey research report titled, “The Early Effects Of COVID-19 On Online Shopping.” The research, which was conducted by Retail Systems Research (RSR) and sponsored by Yottaa, was designed to quantify the effects the coronavirus outbreak is having on US-based shoppers – and their shopping behaviors. Marketing Technology…

FloatThat Offers a New, Unique Online Social Shopping Experience

FloatThat is a new, online shopping platform that allows members the opportunity to win everyday goods – including HDTVs, computers, gaming systems, smartwatches, and gift cards – for a fraction of their full retail price in a fun and interactive social experience. Marketing Technology News: Pixalate Releases 2019 App-ads.txt and Ads.txt Trends Report: 5,550% Growth in App-Ads.Txt Adoption FloatThat members can browse the different available products, and purchase an entry spot for a chance to win an item of interest,…

These 5 Trends Will Dominate Online Shopping in 2020

By the end of 2019, the total value of eCommerce retail sales could reach $3.4 trillion, closing a decade of steady growth. The online shopping landscape has developed massively to provide a constantly better experience for shoppers. And with the ever-growing consumer demands, novel technologies, and fresh practices, maybe the best is yet to come. The only way to stay ahead of the curve is by keeping an eye on the latest trends. So, what should eCommerce retailers focus on to welcome the new decade in all its glory? 1.…

Connecting With Customers on the Ground Is Not yet Dead

As our lives become busier and online shopping continues to disrupt the traditional retail sector, you only have to look at the decline of our high streets to know that there is a revolution going on in the way that we shop. In the last year, household names such as Boots, Debenhams and House of Fraser have all been affected by store closures and job losses. But there could be light at the end of the tunnel for big brands trying to reconnect with their customers on the ground, according to retail expert Robert Lockyer, CEO…

1010data: In-Store Shopping Loses 3% Market Share on Both Thanksgiving and Black Friday

Transaction Data Shows Growth, With Shift to Online Spending 1010data, a leading provider of analytical intelligence and consumer transaction data, released the third in a series of holiday reports, Black Friday 2019: Is Online Shopping Sounding the Death Knell For Black Friday? This study, which utilizes 1010data’s Card panel of over 5 million consumers, examines and analyzes the data relating to changes in Black Friday and Thanksgiving week sales in 2019—not only overall online sales growth, but the spread of sales over…

Survey: 52% Of Workers Will Shop Online While On The Job This Holiday Season; 44% Admit Productivity Takes A Hit

Phoenix, San Diego and Austin have the largest numbers of workers who said online shopping hinders productivity The internet makes it easy to shop around the clock, and many workers will be shopping on the clock for the upcoming holidays. New research from staffing firm Robert Half Technology shows 52% of employees will be "workshopping" — that is, shopping online from the office or while using a corporate device. Of those respondents, 44% admitted that surfing for deals hinders their on-the-job productivity. Marketing…

Clicktivated Survey Reveals Insights About Consumers’ Ecommerce Patterns, Demonstrating Shoppers Value Simplicity and Purposeful…

Data gathered also reveals insights on social media use, ad preferences, and website browsing habits Clicktivated, an interactive platform that connects viewers to products and information inside video as they watch, announced the results of a proprietary survey on consumers' online shopping and browsing opinions, revealing new insights that can help brands reach target audiences more effectively and increase user engagement and ultimately drive sales. Marketing Technology News: Aviso Named Sales Analytics Leader by G2…

RevJet’s Ad Experience Sentiment Report Reveals Change in Sentiment, Behavior of Online Consumers

Survey Commissioned by RevJet Reveals 38% Feel Digital Ads are Not Relevant and 64% Dislike Companies that Promote Repetitive Messaging RevJet, the only platform that simplifies digital ad experience management for Fortune 500 marketers, today announced the results of their latest Ad Experience Sentiment Report revealing a change in sentiment and behavior of online consumers on digital advertising and online shopping. Of note: 38% of consumers feel that digital ads they see online are not relevant, and 64% feel negatively…

TechBytes with Neil Trevett, Vice President at NVIDIA

Tell us about your role and the team/technology you handle at NVIDIA. I am VP Developer Ecosystems at NVIDIA, where I help drive and develop the technology and relationships that enable application developers to take advantage of advanced GPU acceleration. I am also the elected President of The Khronos Group, where I initiated the OpenGL ES standard that's now used by billions worldwide every day, helped catalyze the WebGL and glTF projects to bring interactive 3D graphics to the Web and helped establish and launch the…

Solvvy Launches E-Commerce Solution to Make Online Shopping Effortless

Retailers Can Now Provide Fast, Accurate Responses to Online Shoppers Solvvy, an intelligent customer support automation platform, has introduced Solvvy for E-Commerce, a solution designed to reduce customer effort by quickly resolving the most common customer issues at every step of the digital shopping experience. Solvvy for E-Commerce allows shoppers to quickly resolve their issues during the pre and post-purchase experience without contacting customer support, freeing up agent time for tickets that require a human…