OOH

Loop Media, Inc. (“Loop Media” or “Loop”), a leading multichannel streaming platform that provides curated music video and branded entertainment channels for businesses and consumers, announced that Chief Revenue Officer Bob Gruters will…
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OAAA OOH Ad Revenue Report Also Shows Q2 2022 Up 28.9% YOY Out of home (OOH) advertising revenue increased 28.9 percent in the second quarter of 2022 compared to the previous year, accounting for $2.62 billion, based on figures released…
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The UK launch follows Veridooh securing AU$5 million in Series A funding, the first external capital raise for the business.  Australian adtech company Veridooh has launched in the UK as part of its plans to take its independent…
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Clear link between iconic Out-Of-Home inventory and higher ad retention found Los Angeles based KEVANI, Inc., one of the largest and most innovative outdoor advertising companies in Southern California, released a new study today…
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Two leading platforms unite to provide advertisers with cross-channel retargeting capabilities AdQuick.com, the leading out-of-home (OOH) advertising platform in the world, today announces a partnership with Lob, the leading direct mail…
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Billups, the largest privately held out-of-home (OOH) technology and managed services company in the U.S., today announced the hiring of Michael Palatnek as Chief Revenue Officer. Based in New York, Michael is responsible for business…
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Billups, the largest privately held out-of-home (OOH) technology and managed services company in the U.S., today announced key new hires to strengthen its expansion across Europe. The company is experiencing unprecedented growth in both…
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The Out of Home Advertising Association of America (OAAA), the trade group representing the entire Out of Home (OOH) advertising industry, released a survey in partnership with Comscore, Inc., a trusted partner for planning, transacting,…
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World Leading Brands Including Allstate, Diageo, GoPuff, IBM Watson, Inspire Brands, Little Caesars, Logitech, Pepsi & Visible among First Advertisers to Sign On The Out of Home Advertising Association of America (OAAA), the national…
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Billups, the largest privately held out-of-home (OOH) technology and managed services company in the U.S., has acquired the assets of Outchart, a full-stack software provider for the digital out-of-home marketplace. The acquisition follows…
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Advanced visual planning, granular bid management and enhanced data & inventory marketplace delivers maximum value for agencies & brands Vistar Media, the leading global provider of software for digital out-of-home (DOOH), today…
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As ESET North America grows, new branding reaffirms company commitment to protecting technology ESET, a global leader in digital security, today announced its new branding with the tagline "Progress. Protected." For more than 30 years,…
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Now Available to the Thousands of Loop Enabled Venues Loop Media, Inc. (“Loop Media”or “Loop”), a leading multichannel streaming platform that provides curated music video and branded entertainment channels for businesses and consumers,…
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Jeanne Hopkins, CRO at Onescreen.Ai chats about the importance of OOH and outdoor campaigns in this catch-up with MarTech Series: ______ Welcome to this MarTech Series chat Jeanne, tell us more about your journey and your role as CRO…
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The Neuron, the global Digital Out of Home (DOOH) platform, announces the appointment of their new US Sales Director, Nick Coston. The Neuron, a global programmatic Digital Out of Home (DOOH) DSP platform, today announced the appointment…
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Billups, the largest privately held out-of-home (OOH) technology and managed services company in the U.S., announced a new addition to its international offense this week Marketing Technology News: MarTech Interview with Stacy Adams,…
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Marketers and advertisers today need to tap into more of their real-time data to adjust even their OOH campaigns, Andy Stevens, Chief Data Officer at Clear Channel International explains more in this quick catch-up: _________ Welcome…
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Catalina can now leverage PlaceIQ data in real time to inform planning, audience targeting, measurement and analytics. Catalina, a shopper intelligence and omni-channel media provider, and PlaceIQ, a leading data and technology provider,…
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86% of advertising executives agree that people on the move, out of their homes are more alert and inclined to engage with advertisements New research from Alfi (NASDAQ:ALF), an AI enterprise SaaS advertising platform, reveals that 61% of…
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Out of home (OOH) advertising revenue increased 38 percent in the third quarter of 2021 compared to the previous year, accounting for $1.75 billion, based on figures released by the latest Out of Home Advertising Association of America…
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