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Captify and Publicis Media Release New Research Revealing Global Beauty Trends That Will Transform The Larger FMCG Ecosystem

Search Intelligence Uncovers Actionable Insights for FMCG Marketers to Better Understand the Intent Behind Consumer Behaviour and the Path to Purchase in Order to Drive Meaningful and Effective Marketing Strategies Captify, the global leader in Search Intelligence, and Publicis Media, have partnered in a 12-month analysis of Captify’s billions of monthly on-site searches to uncover the key trends that are reshaping the global beauty industry in 2019 and beyond. Their report, entitled, ‘Coming Clean’, reveals the top…