Partner

Cavai to collaborate with Xaxis, bolstering the company’s ability to execute creative, conversational formats at scale Cavai, the leading conversational advertising cloud, today announces a partnership with Xaxis, GroupM’s Outcome Media Company.  This partnership enables Xaxis to leverage Cavai’s conversational advertising cloud technology to execute interactive, conversational creative strategies that provide a more personalised experience for each customer. This type of interactive content is helping Xaxis increase…

President Larry Kramer Joins X4Impact Advisory Council with Foundation Grant of $250,000 X4Impact, the free market intelligence platform for social innovation, announced The William and Flora Hewlett Foundation, one of the nation's largest philanthropic institutions, as a Founding Partner of X4Impact. The Hewlett Foundation joins other prominent organizations in shaping the future of technology for the public interest with x4i.org, spanning the continuum from academia to philanthropy to the public, private and nonprofit…

Epsilon to Become a Key Strategic Adobe Identity Partner, Positioning Enterprise Brands for Success in a Cookieless World and Building on Publicis Groupe's Long-Standing Relationship with Adobe Powered by Epsilon's CORE ID, Publicis Sapient to Deliver Customer-Centric Digital Transformation for Clients Fueled by the power of 250 million privacy-protected consumer IDs, Epsilon and Publicis Sapient are expanding Publicis Groupe's long-standing relationship with Adobe to help enterprise brands deliver one-to-one…

Combined offering enables shared customers to identify "degrees-of-separation" connections to build networks, grow revenue Introhive, one of the fastest-growing sales enablement and intelligence companies, and Equilar, the leading provider of corporate leadership data solutions, announce their partnership designed to help revenue teams uncover advanced relationship intelligence insights. Introhive and Equilar combine automated data collection and AI-powered relationship intelligence with the world's most connected…

Leanplum, a leading multi-channel customer engagement platform, today announced its certification as an official member of the Amplitude Partner Ecosystem Program. Amplitude, the Digital Optimization System, helps companies connect products to outcomes such as revenue, loyalty, and lifetime value, and optimize the business value of digital product innovation. As a Technology Certified Partner, Amplitude recognizes Leanplum's expertise in optimized multi-channel customer engagement to help brands effectively connect to their…

Integration of leading digital event solutions provides full visibility into healthcare professional engagement to drive deeper, personalized interactions ON24, today announced the company will integrate ON24 Webcast Elite with Veeva CRM Events Management from Veeva Systems. When integrated with Veeva CRM Events Management, ON24’s platform will provide marketing and sales teams with an end-to-end solution for planning, executing, and measuring the impact of digital events and engagement activities with…

B2B marketers now have access to more in-depth first-party intent data within the RollWorks ad platform. Today, KickFire announced their latest data partnership with RollWorks, a division of NextRoll, Inc., to deliver enhanced account identification and engagement measurement within the RollWorks Account-Based Platform. Marketing Technology News: Piktochart Launches Piktostory – The New Platform for Video Editing “RollWorks is excited to expand our data capabilities through our partnership with KickFire,”…

TransUnion investment leads Spring Labs’ Series B round With an unrelenting focus on information security and consumer privacy, TransUnion continues to build and invest in technology to help businesses and consumers transact in an increasingly digital marketplace. The company is advancing this goal with a preferred equity investment and strategic cooperation agreement with Spring Labs, an advanced cryptography and blockchain based financial technology firm transforming the exchange of sensitive data. Together, Spring Labs…

Award honors HPE for exhibiting success with AI solutions using Red Hat technologies within the public sector Hewlett Packard Enterprise (HPE) today announced it has been honored as Artificial Intelligence (AI) Solution Partner of The Year by Red Hat, Inc., for AI solutions developed for the public sector. The award is part of the annual Red Hat North America Partner Awards, which recognize partners for their commitment to open innovation and collaboration with Red Hat. Marketing Technology News: New…

Widen and 1WorldSync, led by its recent acquisition, Snap36, help brands improve online conversions with 360° spin images that can be uploaded into Widen’s DAM+PIM system and published on the leading e-commerce marketplaces Widen, maker of digital asset management (DAM) and product information management (PIM) software, and 1WorldSync™, a leading provider of omnichannel product content solutions, today announced the formation of an image capture partnership. Snap36, a recent acquisition of 1WorldSync and market leader in…

Contentserv releases MuleSoft Certified Connector for Contentserv to enable organizations to create connected customer experiences, faster Contentserv today announced it has joined the MuleSoft Technology Partner Program and has contributed to the partner ecosystem by releasing a MuleSoft Certified Connector for Contentserv’s Product Experience Platform. The Contentserv connector enables organizations to quickly and easily integrate Contentserv's product information management (PIM) solution with any system – no matter…

btwn's automated referral marketing technology combined with Stripe's seamless payments platform, helps merchants acquire more customers at a lower cost through word-of-mouth marketing. Stripe online merchants can now use a free tool to reward their customers for word-of-mouth referrals. Marketing Technology News:Critical Trends Reshaping Influencer Marketing In The Age Of COVID-19 Identified stripe showcasing a new collaboration with btwn referral program btwn, the NYC-based referral platform…

MediaAgility announced that it is now a Looker Delivery Verified partner. This announcement comes within a year of joining the Looker Partner Network Ecosystem. MediaAgility announced that it is now a Looker Delivery Verified partner. This announcement comes within a year of MediaAgility joining the Looker Partner Network Ecosystem. The verified status establishes MediaAgility’s capabilities to deliver Looker services, independently or together with Looker’s Professional Services team. Marketing Technology News: MarTech…

Exasol, the high-performance analytics database, today announced a new strategic partnership with InfoCepts, a global leader in end-to-end data and analytics solutions. Through this partnership, joint customers worldwide now have access to unrivaled analytics performance to turn business insights into value faster and more cost-effectively than ever before. Marketing Technology News: Infosys Recognized as One of the Top Service Providers Across Nordics in the Whitelane Research and… .@ExasolAG and @InfoCepts partner to…

NTT DATA UK, a world leader in consulting and IT services, today announced that it is now a Gold Partner in the Adobe Solution Partner Programme, a global digital marketing ecosystem for Adobe partners. The new status follows four years of close collaboration between Adobe and NTT DATA UK, working together to deliver innovative and repeatable solutions to solve customer problems. The new Gold Partner status for NTT DATA UK recognises its commitment to generating revenue and building skills and capabilities alongside Adobe –…

Code42 Incydr and Okta Identity Cloud integration pairs access controls with insider risk best practices to improve organizations’ data security risk postures Code42, the Insider Risk Management leader, today announced it has integrated its IncydrTM data risk detection and response product with Okta Identity Cloud, the leading user identity management solution. The integration combines Code42’s unique data-centric strategy to insider risk with Okta’s leading approach to identity and access, and provides…

Cognizant to help reimagine sailing fan experience, bringing fans closer to the action Cognizant announced today a multi-year partnership to be the Official Digital Transformation Partner of the elite global racing championship SailGP. Cognizant will leverage its digital transformation and software engineering expertise to improve audience insights, enable data visualization and create an immersive fan experience for the 257 million SailGP viewers worldwide. Cognizant will also align with SailGP's Race for the Future…

Customized Engagements Help Businesses Grow via the ZoomInfo Platform ZoomInfo, a global leader in go-to-market intelligence solutions, today announced a new ZoomInfo Partner Program to help companies supercharge their go-to-market motions. The program lets partners build custom engagements with the ZoomInfo platform to help them generate new revenue and grow their businesses. The ZoomInfo Partner Program can be tailored to meet the needs of partners’ different business models, creating flexibility as…

Cognni today announced it has been named a finalist for the Microsoft Security 20/20 Compliance Trailblazer award. The company was honored among a global field of industry leaders for demonstrating excellence in innovation, integration, and customer implementation with Microsoft technology. Marketing Technology News: CIO Honors Technology Achievement With 2021 CIO 100 & Hall of Fame Awards "All of the team at Cognni are so proud to be recognized by Microsoft for the work we do in automating M365 security," says Guy…

8x8, Inc., a leading integrated cloud communications platform, today announced that the global 8x8 Open Channel Program was awarded a 5-Star rating by CRN®, a brand of The Channel Company, in its 2021 Partner Program Guide. This annual guide provides a conclusive list of the most distinguished partner programs from leading technology companies that provide products and services through the IT Channel. The 5-Star rating is awarded to an exclusive group of companies that offer solution providers the best of the best, going…