Consumers are vocal about how brands use their data. To stand out in a good way, marketers and advertisers need …
TrustArc Expands Privacy Platform With Enhanced Data Inventory and Mapping to Operationalize Global Compliance and Risk Management
Data Inventory Hub streamlines the privacy compliance process – from data discovery to data inventory / mapping to compliance reporting …
How I Learned to Stop Worrying and Talk About Privacy
During my two decades of PR and communications, much of which has been spent working with publishers and ad tech …
Is Facial Recognition the New Business Card?
Facial Recognition (FR) is a sensitive and controversial topic today. The ongoing debate ensues because of issues surrounding use by …
Consumer Trust: The Secret to Email Success for Publishers & Advertisers
After years of being written off as dead, email is having a renaissance, becoming one of the best “new” channels …
Zuant Sets the Standard for Mobile Contact Data Compliance with Launch of Zuant Vault
Zuant Vault Is a Secure Datastore That Lives in the Cloud Zuant, the award-winning mobile lead capture cloud solution announces …
New Research Reveals Consumer Perceptions of Personal Privacy and Data
Study from Blis Shows 60% of US Consumers Are Willing to Share or Sell Their Personal Data Blis, the global …
How Publishers and Platforms Can Put Privacy First
The Interactive Advertising Bureau has just gone on the record in favor of Federal privacy regulations, and with the looming …
Privacy Law Discussions: Who’s Leading The Way?
Business and consumers continue to discuss privacy regulations and legislation. Data breaches, data vulnerabilities, and compromised private information is released in …
The Top Hidden Privacy Dangers
Now more than ever before, “big data” is a term that is widely used by businesses and consumers alike. Consumers …
CompliancePoint Announces New White Paper on Data Breach Security Measures
White Paper Shows How System Patching & Vulnerability/Penetration Testing Can Help with Prevention CompliancePoint, a leading provider of information security …
SheerID Expands Digital Verification Platform Enabling Marketers to Acquire Customers Across More Segments with Gated Offers
Self-Service Digital Verification Platform Simplifies the Creation and Management of Gated, Exclusive Offer Programs; Extends Reach to over 10 High-Value …
Facebook Is Going the Extra Mile for User Data Security
Facebook Has Been Taking Massive Steps to Re-Strengthen Its Brand Reputation. Now, Facebook Wants Application Developers Subjected to a Stricter …
OneTrust Leads Global Privacy Management Software Market: Ovum Report
Independent Research Film Ovum Has Named Privacy Management Software Company OneTrust as a Leader in the Market It has been …
The End of Brand Demolition
Imagine a world where it’s considered okay for salespeople to follow customers out of a store and trail them from …
Easy Data Portability Comes to Town With Google’s Data Transfer Project
Google, Along With Microsoft, Twitter, and Facebook, is Introducing the Open-source Data Transfer Project, Which Will Enable Consumers to Directly …
A Penny For Your Thoughts: Can Consumers Become The Benefactors Of Our Own Data?
Have you ever heard someone say, “A penny for your thoughts”? I hear the expression regularly, but no one has …
Twiin Inc. Launches Avalon; Social Media App Prioritizes Privacy And Aims To Put Human Context Into Online Communication
Empower Yourself to Feel, Express, and Share More Deeply and Freely Without the Clutter and Noise of Today’s Social Media …
PrivacyUX Dramatically Eases GDPR Transparency Compliance
Beautifully Formatted, Layered Privacy Notices Delivered to All Devices with No Technical Effort with PrivacyUX PrivacyCheq announced the immediate availability …
Brave and Townsquare Collaborate to Transform Ad-Blocking Traffic; Test Blockchain-Powered Digital Advertising
Brave and Townsquare Collaborate to Transform Ad-Blocking Traffic into a Revenue-Generating Venture and Test If Blockchain-Powered Digital Advertising Works Brave …