ProsperWorks

The Length of Business Relationships Is Increasing, While the People Using CRM and Productivity Are Merging Copper, the #1 Google-recommended CRM formerly known as ProsperWorks, announced the results of a new study, sponsored by Google and commissioned by Qualtrics Research, that determines how businesses are impacted by the relationships they build and the role CRM software plays in enabling them. The new report titled, “The Future of Relationship Management” surveyed more than 2,500 global business professionals in nine…

 Jon Aniano Chief Product Officer, Copper Recently, ProsperWorks rebranded itself to Copper. While the transformation is aimed to make CRM more productive and to make a long-term relationship, the core technology remains a powerful driving force for the company. Jon Aniano, Chief Product Officer, Copper (formerly ProsperWorks) spoke to us about their CRM for G-suite and the core tenets of their martech offering.Tell us about your role at Copper and the team/technology you handle. I'm the Chief Product Officer at…

The New Brand Goes Live at Google NEXT, as the Company Unveils Unique Vision to Reinvent CRM by Going Native in the Productivity Tools People Use Everyday ProsperWorks, the Google-recommended CRM for today's digital workplace, announced today it is rebranding to Copper. The name Copper was chosen for its timeless quality, clarity and simplicity, and its relationship to energy and currency. The rebrand comes at a time of an industry need for new solutions that match today's digital customer. Today's existing CRM solutions…

"Successful companies manage data better than unsuccessful ones. That said, larger enterprises, by definition, have more data."Tell us about your role at ProsperWorks and how you got here. What inspired you to find a CRM platform? I’ve been an entrepreneur since I was 26 years old. I started an AdTech company that I sold at 28, traveled for a year, and then founded DNA Games which I later sold to Zynga. I decided to start ProsperWorks while I was in between companies and gave some thought to the meaning of my life and…

ProsperWorks and G Suite Hangouts Will Allow Relationship-Makers to Have Direct Messages and Group Conversations ProsperWorks, one of the leaders in the CRM market, announced a new evolution in the CRM industry for its customers. This coincides with G Suite revealing Hangouts Chat, an intelligent and secure collaboration tool designed to bring amazing teams together no matter where they work from. With the proliferation of digital tools in the workplace and omnichannel communication, this integration will arm teams…