Quotient Unveils New In-Store Digital Out-Of-Home Inventory Powered by Deterministic Shopper Purchase Data
Quotient, the leading digital promotions, media, and analytics company for CPG and retail marketing, announced the availability of an in-store network of Digital Out-Of-Home (DOOH) inventory, allowing brands to execute targeted brick and mortar campaigns in convenience, grocery, and drugstore locations using proprietary shopper intent data and exclusive shopper purchase data.
With the addition of high-impact in-store DOOH inventory to their marketing mix, brands can reach millions of consumers, engaging them during the…