return on ad spend (ROAS) Archives

Liftlab and Stellair Form Strategic Collaboration to Unlock Full-Funnel Media Planning and Accelerate Insight-to-Execution Cycle in Digital Media

AI/ML PRNewswire - October 1, 2025

Marketing’s New Mandate: Building a Future-Ready Strategy That Delivers Results Today

AI/ML Heidi Bullock - June 2, 2025

App Marketer Survey 2025: A Snapshot of the Mobile Marketing Industry

AI/ML Taissia Belozerova - May 7, 2025

How Diversifying Marketing Channels Will Maximize Return on Ad Spend

AI/ML Elery Pfeffer - December 12, 2024

Breaking Barriers: Why It’s Been Difficult for Everyone to Cash in on the Retail Media Boom

Customer Experience Management Francisco Larrain - June 25, 2024

Klaviyo Launches TikTok Integration to Boost Ad Efficiency and Drive Higher Conversions

Native & Programmatic Advertising Business Wire - May 31, 2024

Global Ad and Marketing Budget Spends and Takeaways

Analytics MTS Staff Writer - March 12, 2024

Transforming Marketing Strategies in the Post-Cookie World

Content Derek Slager - February 8, 2024

How AI Is Helping Marketers Take Customer Experience To New Heights

AI/ML Mahesh Jeswani - January 3, 2024

Broaden Creator-Driven Marketing With Real And Virtual Presenters

Customer Experience Management Michal Fuchs - November 16, 2023

LifeStreet Launches New AI Creative Solution for In-App Ad Personalization

AI/ML Business Wire - October 18, 2023

First-party Data Is The Key To Remaining Agile In A Cookieless World

Analytics Rick Ruden - October 10, 2023

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