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RKD Group

3radical and RKD Group Partner to Inspire Donor Advocacy

3radical, the leader in audience engagement and earned data solutions, announced that RKD Group, a leading provider of marketing and fundraising solutions for nonprofits, has become its latest Accredited Partner in North America. Using Voco technology, 3radical will deliver proprietary engagement experiences, unique to the charity landscape, specifically designed to align giving and causes based on preference data earned directly from donors. Recommended: MarTech Primer: Advertising Technology and Demand-Side Platforms…

RKD Group Announces Formation of RKD Insights

RKD Group is proud to announce the launch of RKD Insights. In recognition of the growing importance of data and analytics, RKD Insights will empower nonprofit organizations to confidently execute and measure strategies that grow strong, sustainable fundraising programs. "The future of fundraising is shifting before our eyes, with a smaller number of individuals giving to a larger number of organizations," said Cathy Folkes, RKD's Chief Data Officer. "With only 26 percent of nonprofits satisfied with their data, the need…

RKD Group Announces Acquisition of Direct Point Group

Toronto-Based Firm to Add New Solutions to Growing Suite of Marketing and Fundraising Services for Nonprofits RKD Group, a leading provider of marketing and fundraising solutions for nonprofits, announced the acquisition of Direct Point Group (DPG), a Toronto, Canada-based direct-response fundraising agency. "We are truly excited to welcome the DPG team to RKD Group.  DPG has a stellar reputation for providing breakthrough direct response fundraising and marketing services to a wide range of Canadian and US-based…