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SAP Customer Experience

Zilliant Price IQ and Sales IQ Now Available on SAP App Center

Customers can accelerate profitable growth using Zilliant's signature price optimization and predictive sales analytics solutions Zilliant, an industry leader in intelligent B2B price optimization, price management and sales guidance software, announced that its price optimization application, Zilliant Price IQ™, and its sales analytics solution, Zilliant Sales IQ™, are now available on the SAP® App Center. Businesses that use SAP solutions can deploy Zilliant Price IQ™ and Zilliant Sales IQ™ to deliver market-aligned…

CMO Council Study: GDPR Breaks Group of Marketing Teams into Leaders and Laggards

Marketing Leaders Embrace GDPR as Path to Trust and Improved Experiences; Compliance Laggards Shirk Responsibility And Fail To Champion Change GDPR continues to disrupt the Marketing Technology landscape. Most CMOs are still chasing the GDPR standards that have become the pillars of data privacy for business today. While some organizations saw the 25 May enforcement deadline for the General Data Protection Regulation (GDPR) as the finish line for compliance, leading-edge marketing executives saw the day as a starting point…

Qubit Announces New Integration with SAP Applications That Brings True Personalization to E-Commerce Businesses

Qubit’s Integration Will Allow Retailers Using SAP® Customer Experience to Increase Revenue by as Much as 6 Percent Qubit Digital has announced that Qubit 2.0 now integrates with SAP® applications, including SAP® Customer Experience. The Qubit Pro and Qubit Aura products, which allow e-commerce companies to create truly personalized experiences that can increase revenue by up to six percent, can now be seamlessly integrated with the cloud commerce platforms of existing SAP Hybris users. Read More: Follow That Puck:…