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SEO

How Does Digital Marketing Impact The Consumer Decision Making Process?

At one time, there was a fairly universal business model which applied to virtually every company. The customer would become aware of their product through a printed advert or billboard. They would then speak with the company selling the product to obtain a quote. After mulling over their potential purchase for several days, they would finally (hopefully) decide to go ahead and buy the product in question. The process could be a long one, with a decreasing chance of making a sale as each step of the path progressed. These…

Design Vocals Celebrates One Million Clientele in Digital Industry

Design Vocals is celebrating another milestone achieved by hard work, customer satisfaction and on-going growth by offering up to 75% off on all Design Vocal services The Design Vocals team is proud to celebrate the milestone of ONE million clients served in the digital marketing industry. With each project comes an opportunity to grow and polish the skills of each employee involved in the project and the DV team has untiringly stayed true to this motto for eight years now. Throughout DV's professional journey, the…

Underscore Marketing Awarded Excellence in SEO and Media Planning Services

Digital business publication, CV Magazine, announced the winners of the 2020 Corporate Excellence Awards.  Underscore Marketing, a strategic media agency with a focus on brands that contribute to health and wellness, has been awarded the title of "Excellence in SEO and Media Planning Services, 2020 – New York."  This honor was based on comprehensive analysis of qualitative and quantitative research, ensuring merit was given properly across many industries. Marketing Technology News: Avtex Hires Kristine Hansen as Vice…

Bringing “Smart Content” Solutions To The Staffing Industry: Mamu Media Merges with Haley Marketing Group

Haley Marketing, the leading website development, content and recruitment marketing firm serving the temporary staffing and executive recruiting industries, is pleased to announce that Mamu Media LLC, a marketing firm specializing in branded content for the staffing industry, has merged its operations with them. Going forward, Mamu Media will operate as a division of Haley Marketing, with a mission to develop "Smart Content" that enables staffing companies to become more connected with employers and job seekers. Marketing…

BetterThanYou, Inc. Comments on Google’s New Algorithm

Wikipedia's No-Follow Links will get a massive bump in link value Google's algorithm is an ever-changing system and comes with a massive update in March this year. As announced back in September last year, Google will handle differently the no-follow attribute starting with the 1st of March 2020. Instead of ignoring them completely, Google will use them as "hints." Marketing Technology News: YRC Worldwide Launches New Industry-centric Sales Verticals This means Google will detect and read links marked with no-follow…

Shawn Blevins Joins Inseev Interactive

Leading Performance Digital Marketing Agency Welcomes Industry Veteran as Chief Revenue Officer to Manage Exploding Growth INSEEV INTERACTIVE has announced Shawn Blevins has joined as Chief Revenue Officer. In his new role, Shawn will be responsible for ensuring the company extends its leadership position in the fast-growing market for Digital Performance focused on SEO, Paid Media, and Content Marketing. Stop Wasting Paid Search dollars "Inseev has unlocked repeatable organic growth for leading…

3dcart and Price2Spy Team Up to Bring Automated Price Matching to Online Stores

3dcart and Price2Spy have formed a partnership that allows online merchants to benefit from 3dcart's eCommerce technology in combination with automated repricing to ensure competitive sales 3dcart, a leader in eCommerce software, announced today that they have formed a partnership with Price2Spy, a leading price monitoring and repricing automation platform. Price2Spy is a complete solution for price matching and analysis, and provides detailed reporting alongside other tools. Marketing Technology News: Superson…

Better Together: WP Engine and Flywheel Make Local and Genesis Products Available to All Customers

Leading Local Developer Tool and Theme Framework Simplify Bringing WordPress Digital Experiences to Life WP Engine, the WordPress technology company, announced two updates to simplify the workflow of developers and enable them to create world-class digital experiences. Starting , Local (formerly Local by Flywheel), will connect directly to the WP Engine WordPress Digital Experience Platform (DXP). Additionally, Flywheel customers will now have access to the Genesis framework and themes free of charge, a feature already…

RingLead Launches New DataExchange — A Faster and Smarter Way to Tap into the Power of the World’s Leading Data Providers

Now with personalized experiences, navigation, and recommendations, as well as embedded RingLead University learning, the DataExchange makes it easier than ever for customers to discover the right data providers for their business. Nearly 90 percent of RingLead customers are using data providers from the DataExchange, with more than 1 billion contact and account records enriched and processed through RingLead’s platform to date RingLead, the leading provider of data management solutions for CRMs and MAPs, announced The…

Adlava Announces They’re an Official Webflow Partner

Local Vegas Web and Software Agency Joins Forces With Fast Rising Web Platform Las Vegas-based software design and digital marketing agency Adlava has announced that they’re an official Webflow partner. Webflow is a platform to design, build, and launch websites without the need for heavy backend development. As an official partner, Adlava has special access to the creators behind the tool and gets immediate updates on new features and resources. Marketing Technology News: Facebook Apps Created 3 Million Jobs;…

New Dealer.com Digital Storefront Solutions Deliver Competitive Edge for Dealers at 2020 NADA

Dealer.com, a leading automotive industry end-to-end digital marketing solution, announces new enhancements to its digital storefront during the runway to the 2020 NADA Show. The company's latest offering harnesses Cox Automotive data – the largest collection of automotive shopping behavior insights available – to ensure dealers have the tools necessary to deliver unrivaled consumer experiences, forging the shortest and most personalized path to customer engagement and dealership growth. With brands from all categories…

SocialSEO Ranked #1 Digital Marketing Firm in America by UpCity

The 2020 results are in and SocialSEO has now emerged as the #1 Digital Marketing Firm in America. Once a year, the UpCity National Excellence Awards are presented to the top United States digital marketing firms. This year, SocialSEO moved to the top of UpCity's list as the #1 digital marketing firm in the nation. Marketing Technology News: ManifestSeven Acquires The People’s Kush, Further Expanding Retail Reach The awards celebrate highest customer satisfaction and brand integrity based on their UpCity rating, a…

Click Intelligence Launches SEO Scholarship Program

Click Intelligence, an expert white label digital marketing agency based in London, Cheltenham and the States, is opening their doors this year for the first time to one lucky US based student. With clients across the globe, Click Intelligence takes digital marketing to a whole new level and is looking for a passionate, eager student to join their team on a two-week-long internship. Promising financial help to help them take their career to new heights, the student will gain not only a Digital Marketing Accreditiation but…

How Search Marketing Is Going Through a Number of Critical Changes

If you’ve been in the SEO game for any amount of time, you know that you can never take your foot off the pedal. On this digital highway, things are changing all the time. Search engines have to keep up with consumer’s changing online habits, and they adjust their algorithms appropriately. Loading times are becoming increasingly important for ranking score. That means to get the most out of the SEO efforts that you need to know what these latest trends are. The last couple of years have been crucial in shaping Google, and…

HTML Tags Guide for Marketers

Wendy Gooseberry. To stay in the frontline as a digital marketer, you need to have a basic understanding of how a website is created. Since HTML tags are among the building blocks of website creation, it's highly important to learn how it is used in web development. As a marketer, you'll often be confronted by the need to make minor changes to a website. Undoubtedly, it can be hectic especially when you're presented with a huge chunk of code. Despite modern CMS, having user-friendly interfaces and knowing basic HTML will…

MarTech Interview with Fara Rosenzweig, Chief Content Officer at ManyChat

"SEO will also give you new story ideas. So you can figure out what’s being searched, create stories around while answering your community and reaching new audiences thanks to Google searches." Journey into Tech  Hi Fara, tell us about your role and journey into Technology. What inspired you to take up the role at ManyChat?  Great question. I never imagined being in the world of technology. However, over the years, I’ve had to learn how to use various technologies to improve content creation efficiency and distribution.…

Monsido Announces $16.9 Million Investment by Level Equity and Vaekstfonden

Funding to Accelerate Development of the Company's Web Governance Platform and Expansion Into New Markets Monsido, a leader in web governance solutions that enhance user experience, announced it has secured $16.9 million in funding from Level Equity, a growth equity firm based in New York and San Francisco, and Vaekstfonden, the Danish state investment fund. Monsido will use the new capital to continue to develop its platform and expand in North American, EU, and Asia-Pacific markets. Monsido has quickly grown since…

Weidenhammer Named BigCommerce Partner

Weidenhammer offers full-service BigCommerce implementations to help fast-growing businesses exceed expectations Weidenhammer announced it has been named a Certified BigCommerce Agency Partner. “Adding BigCommerce to our portfolio of partners strengthens our ability to be truly consultative with our customers,” said Aaron Sheehan, Weidenhammer’s Director of Commerce. “We believe our experience in digital commerce pairs well with BigCommerce’s robust SaaS platform and stellar global team.” Marketing Technology News:…

How to Market Your Tech Business in 2020

Running a tech company can be an interesting and rewarding venture. However, starting up and making a name out there may not be as easy as many would want to believe. This is especially so considering how fast the technological world keeps changing by the day. The business needs one to remain dynamic enough to adapt to these changes in order to stay afloat. Apart from coming up with products and services that meet the needs of your target audience, you will need a vibrant Marketing strategy that will sell your brand out…

DialogTech Only Call Tracking Provider with 100% In-House Solution for PCI DSS Compliance

Enables Businesses Adhering to PCI DSS to Leverage the Full Benefits of Call Tracking Without Compromising Their Customers' Sensitive Data with Third-Party Vendors DialogTech, provider of the leading AI-powered conversation intelligence platform for marketers, today announced that it has been officially certified PCI DSS-compliant, becoming the only call tracking vendor with a 100% in-house solution for PCI DSS compliance. DialogTech passed the formal PCI audit and is certified with all its platform's call analytics…