Browsing Tag

Show Me My Home

P&G and Shopee Drive Record Sales at First-Ever Experiential Online Initiative, Show Me My Home

Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, and Procter & Gamble, a leading fast-moving consumer goods company, achieved strong performance for their first-ever experiential online initiative, Show Me My Home. The initiative recorded more than 15x increase in orders at peak day, and it is a key activation under the recently signed regional Joint Business Plan (JBP) between Shopee and P&G. The JBP marks a joint commitment between Shopee and P&G to improve the online shopping experience…