Silos

Lytics, the next generation customer data platform (CDP), announces an integration with Databricks that will enable brands to activate all of their single source of truth data in their Databricks Lakehouse using Lytics and Lytics Cloud…
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At a time when global inflation has become one of the biggest issues facing consumers – leaving them with less disposable income – maintaining “share of wallet” is critical for retailers. More than two-thirds of consumers are less confident…
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What happens when the global leaders in CXM and CRM work together. There are a lot of acronyms out there for the technology and processes that brands use to manage the most important aspect of their business - their customers. Two of the…
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Mio, the leading chat interoperability provider, has announced the appointment of two collaboration industry veterans as advisors: Bill Bliss, the former Microsoft Teams platform architect, and Jonathan Rosenberg, the former Cisco…
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I like to imagine every website as a container—it’s the keeper of your content and the bearer of your brand. And this container holds a whole lot of power. In fact, 75% of consumers admit to judging a company’s credibility based on their…
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As the lines between marketing, advertising, and public relations continue to blur, working alone is no longer an option for most individuals and their departments. Roles and responsibilities are shifting and overlapping at an…
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