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SVP Sales

Key Takeaways from the SiriusDecisions Summit 2018

According to SiriusDecisions’ research, 80 percent of B2B buyers rate customer experience with the brand – either their own or that reported by peers – as the most significant driver of the purchase decision It was my great pleasure to be part of the SaleScout Data Solutions presence at SiriusDecisions Summit (#SDSummit) this year. It’s really exhilarating to experience 3,000-plus people gathered together with a common goal to learn about current best practices and innovations in B2B sales and marketing. For myself, after…