targeted advertising Archives

Ethical Programmatic Advertising: Balancing AI, Automation, and Consumer Trust

AI/ML MTS Staff Writer - December 2, 2024

Building Consumer Trust Through Secure, Privacy-First Advertising

AI/ML James Hill - November 14, 2024

Vici Unveils Digital Out-Of-Home Advertising Product To Their MarTech

Content MTS Staff Writer - November 7, 2024

Key Takeaways from Latin America’s Retail Media Boom

Analytics Francisco Larrain - August 20, 2024

Sandboxes and Clean Rooms: What Advertisers Should Anticipate in 2024

Analytics James Ramelli - July 23, 2024

How Have Streaming Businesses Evolved?

Content MTS Staff Writer - June 5, 2024

How to Create Winning Programmatic Ad Campaigns?

Analytics MTS Staff Writer - May 27, 2024

Is Automatic Content Recognition a Game-Changer For Advertisers?

Content Janice Chan - April 29, 2024

Redefining Digital Identity: Navigating Changes

Content Monica Bellflower - April 19, 2024

Marketing Technology Highlights of The Week: Featuring Cvent, Weberlo, LiveRamp and more!

AI/ML MTS Staff Writer - January 22, 2024

NielsenIQ and TransUnion Collaborate to Enable Targeted Advertising with First-Party Retail Purchase Data

Customer Data Platforms Business Wire - January 17, 2024

A Cookie-Less World: The Future of PPC

AI/ML Boris P - October 20, 2023

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