Browsing Tag

The Economist Group

A ‘Turning Point’ for the Ad Industry: KFC, Unilever and Deloitte Top Marketers Reflect on Cannes Lions

“We Are at a Turning Point in Our Industry... We Are the Least Trusted Profession… This Week Is the Beginning of the Turnaround” Aline Santos, Global Marketing and Chief Diversity & Inclusion Officer, Unilever The Economist Group (TEG) has returned to the Cannes Lions International Festival of Creativity with a programme of engaging debate and discussion led by The Economist journalists. In its final daily Wake Up With The Economist At Cannes Lions panel, Andrew Palmer, Executive editor, The Economist spoke with Aline…

Teads Signs Exclusive Global Partnership with the Economist Group

Teads, the global media platform, today announces an exclusive global partnership with The Economist Group to deliver both outstream video and viewable display across all its media brands. With a growing global audience and a reputation for insightful analysis and perspective on world events, The Economist is one of the most widely recognized and well-read current affairs publications in the world, reaching a unique audience of over 1.4m C-suite and business decision makers. Teads' global media platform will enable The…