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TechBytes with Timothy Sovay, Chief Operating Officer, CreatorIQ

Timothy Sovay Chief Operating Officer, CreatorIQ Influencer marketing, in 2017, is an undisputed engagement strategy for marketers to create branded stories and influence customer journeys. With a swelling hunger among brands to create and distribute user-generated content across omnichannel marketing platforms, we see a significant gap between what audiences want to see and what’s fed to them. We spoke to Timothy Sovay, Chief Operating Officer, CreatorIQ, to understand how the influencer marketing software solution…