Browsing Tag

transit media platform

Uber’s Ex Growth Lead and Clear Channel COO Join Adverttu Advisory Board

MTS Staff Writer 0
Native & Programmatic Advertising
Industry heavyweights Nejc Skoberne and Rob Atkinson bolster AdTech company Adverttu, the UK’s fastest growing transit media platform, has appointed Nejc Skoberne and Rob Atkinson to its advisory board, bringing with them a wealth of experience in scaling hyper growth startups, global out of home, digital and DOOH advertising, and AdTech product innovation. Rob Atkinson spent more than ten years at billion-dollar out of home advertising company, Clear Channel Outdoor, where he served as Managing Director and COO.…

The Advertiser’s Missing Link: Adverttu Closes OOH and Digital Gap in European First

MTS Staff Writer 0
Native & Programmatic Advertising
First-of-its-kind shadowfencing capability lets brands target transit media audiences online Adverttu, the UK’s fastest growing transit media platform, has launched Europe’s first OOH shadowfencing solution. Advertisers can now seamlessly extend their physical campaigns online by retargeting anyone exposed to an Adverttu on-car campaign. Marketing Technology News: Updated VIZIO SmartCast Now Available on Company’s 2021 TV Line-Up for Endless Entertainment Complementary mobile and social advertising can be delivered to…