Browsing Tag

Travel

STUDY: Hotel, Travel and Retail Visits Drop; Grocery, Healthcare and Takeout Skyrocket Amid COVID-19

New local search data from 650,000 business locations in five countries shows how COVID-19 is impacting consumer behavior Uberall, Inc., the platform managing digital experiences for local businesses, released a new report examining how the coronavirus pandemic is changing local search across the globe. Uberall looked at more than 650,000 business locations and Google My Business profiles in multiple countries -- the US, Germany, France, Italy, and the UK -- between mid-January and mid-March. The findings offer a snapshot…

What AI Has in Store for the Marketers in 2019?

If there is anything every business leader in the world can agree on – let's face it, there's not a lot – it is that Artificial Intelligence (AI) is about to have an indescribable impact that will change the way business looks. Among the areas, it is set to revolutionize marketing entirely. In 2018, we saw the marketing landscape change as AI adoption was fueled by growing customer expectations. The demand for one-to-one personalized interactions with brands has influenced the way marketers communicate with their…

IBM Security: Cybersecurity Threats Growing In Travel and Transportation Industries

Transportation Grows to Second-Most Targeted Industry for Cybercriminals in 2018; New Survey Finds That More Than 70% of Travelers Have Exposed Themselves to Cyber Risks Through High-Risk Behaviors IBM Security issued new research highlighting that the travel industry and its customers are increasingly the targets of cyberattacks as criminals seek to monetize highly valuable travel data. Compounding the problem, a new survey conducted by Morning Consult on behalf of IBM Security reveals that travelers are still blind to…

YouWorld Announces Turnkey Mobile Marketing Solution to Reach China’s Rising Independent Travelers

YouWorld Content Distribution Toolkit (CDT) Provides Seamless Integration with Top Travel Apps and Retailer Marketing Channels YouWorld Inc. – the Southern California-based technology startup focused on helping brands and brick-and-mortar retailers connect with Chinese travelers – announced the launch of YouWorld Content Distribution Toolkit (CDT), a customizable and trackable marketing solution that enables retailers to publish and distribute branded content via China's leading travel and lifestyle mobile apps.…

Qubit’s 2018 Travel Survey Confirms Important Role that Mobile, Personalization and Reviews Play in Searching for and Booking…

Survey Data Also Reveals the Behavior Gap Between Travelers Under and Over 35 Years Old The state of the travel and tourism market is in transition based on a number of factors, including the maturation of personalization and mobile technology according to new survey data released by Qubit, the leaders in marketing personalization technology. Qubit’s 2018 Travel Survey revealed that younger and older travelers have different approaches to booking travel and taking vacations in general: 42 percent of travelers…