TV audiences Archives — MarTech Series

VAB Survey: 36% of TV Audiences Have Interacted With Shoppable Ad QR Codes

Insights PRNewswire - August 16, 2023

Cadent Integrates Blockgraph to Enable More Effective Targeting of Addressable TV Audiences for Its Aperture Clients

Analytics PRNewswire - April 27, 2022

Comcast Advertising Rolls Out Nationwide, Multi-Screen Media Solution for Premium TV Advertising with the Relaunch of its AudienceXpress Brand

Customer Experience Management Business Wire - March 14, 2022

iTV Dr Rick Howe and TV Insiders Diagnose Industry Conditions and Discuss Cures, Every Friday

TV Advertising PRNewswire - February 19, 2021

Comscore and Hive Analyze Marketers’ Game Plans for Connecting with their Audiences in Super Bowl LV

TV Advertising PRNewswire - February 8, 2021

Comscore and Ipsos Join Forces for Audience Measurement in Mexico

Analytics PRNewswire - February 4, 2021

Comscore Finds Significant Growth in In-Home Data Usage Throughout Pandemic

Analytics PRNewswire - January 22, 2021

Comscore Continues Digital Measurement Innovation with New US Patent for Fraudulent Traffic Detection

Analytics PRNewswire - November 19, 2020

Comscore Inks Preferred Agreement with Marcus Theatres for Next Generation Theatre Management

Analytics PRNewswire - November 3, 2020

Comscore Continues Cross-Platform Measurement Innovation with New US Patent for Household Viewership Aggregation

Entertainment PRNewswire - September 22, 2020

Comscore Launches New Brand Suitability Protections for Advertisers

Analytics PRNewswire - September 14, 2020

Comscore Continues Cross-Platform Measurement Innovation with New US Patent for Device Co-Location Identification

Analytics PRNewswire - September 9, 2020

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