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VAB Survey: 36% of TV Audiences Have Interacted With Shoppable Ad QR Codes
Insights

VAB Survey: 36% of TV Audiences Have Interacted With Shoppable Ad QR Codes

PRNewswire -
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CADENT-INTEGRATES-BLOCKGRAPH-TO-ENABLE-MORE-EFFECTIVE-TARGETING-OF-ADDRESSABLE-TV-AUDIENCES-FOR-ITS-APERTURE-CLIENTS
Analytics

Cadent Integrates Blockgraph to Enable More Effective Targeting of Addressable TV Audiences for Its Aperture Clients

PRNewswire -
0
Comcast Advertising Reveals How Free Ad-Supported Streaming TV (F.A.S.T.) is Changing the TV Advertising Landscape
Customer Experience Management

Comcast Advertising Rolls Out Nationwide, Multi-Screen Media Solution for Premium TV Advertising with the Relaunch of its AudienceXpress Brand

Business Wire -
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iTV Dr Rick Howe and TV Insiders Diagnose Industry Conditions and Discuss Cures, Every Friday
TV Advertising

iTV Dr Rick Howe and TV Insiders Diagnose Industry Conditions and Discuss Cures, Every Friday

PRNewswire -
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Comscore and Hive Analyze Marketers' Game Plans for Connecting with their Audiences in Super Bowl LV
TV Advertising

Comscore and Hive Analyze Marketers’ Game Plans for Connecting with their Audiences in Super Bowl LV

PRNewswire -
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Comscore and Ipsos Join Forces for Audience Measurement in Mexico
Analytics

Comscore and Ipsos Join Forces for Audience Measurement in Mexico

PRNewswire -
0
Comscore Finds Significant Growth in In-Home Data Usage Throughout Pandemic
Analytics

Comscore Finds Significant Growth in In-Home Data Usage Throughout Pandemic

PRNewswire -
0
Comscore Continues Digital Measurement Innovation with New US Patent for Fraudulent Traffic Detection
Analytics

Comscore Continues Digital Measurement Innovation with New US Patent for Fraudulent Traffic Detection

PRNewswire -
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Comscore Inks Preferred Agreement with Marcus Theatres for Next Generation Theatre Management
Analytics

Comscore Inks Preferred Agreement with Marcus Theatres for Next Generation Theatre Management

PRNewswire -
0
Comscore Continues Cross-Platform Measurement Innovation with New US Patent for Household Viewership Aggregation
Entertainment

Comscore Continues Cross-Platform Measurement Innovation with New US Patent for Household Viewership Aggregation

PRNewswire -
0
Comscore Launches New Brand Suitability Protections for Advertisers
Analytics

Comscore Launches New Brand Suitability Protections for Advertisers

PRNewswire -
0
Comscore Continues Cross-Platform Measurement Innovation with New US Patent for Device Co-Location Identification
Analytics

Comscore Continues Cross-Platform Measurement Innovation with New US Patent for Device Co-Location Identification

PRNewswire -
0
Comscore Announces Renewal of Sinclair Compulse360 Local OTT Measurement Partnership
Native & Programmatic Advertising

Comscore Announces Renewal of Sinclair Compulse360 Local OTT Measurement Partnership

PRNewswire -
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Loop Media, Inc. Partners with Plex to Provide Plex Live TV Customers Access
TV Advertising

Loop Media, Inc. Partners with Plex to Provide Plex Live TV Customers Access

Globe Newswire -
0
Comscore and Gem Shopping Network Announce Agreement for Television Measurement
Audience Data

Comscore and CoxReps Announce Local Television Measurement Deal

PRNewswire -
0
Comscore Announces Multi-Year Renewal with CBS Television Stations
Native & Programmatic Advertising

Comscore Announces Multi-Year Renewal with CBS Television Stations

PRNewswire -
0
Comscore Announces Renewal & Expansion with Gray Television
B2B Commerce

Comscore Announces Renewal & Expansion with Gray Television

MTS Staff Writer -
0
ListenFirst's State of Social TV Report Provides Key Insights To Boost Strategy Performance
B2B Data

ListenFirst’s State of Social TV Report Provides Key Insights To Boost Strategy Performance

PRNewswire -
1
ListenFirst's State of Social TV Report Provides Key Insights To Boost Strategy Performance
Audience Data

ListenFirst’s State of Social TV Report Provides Key Insights To Boost Strategy Performance

PRNewswire -
0

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