TVSquared Archives — MarTech Series

TVSquared Appoints Debbie Wogan as CRO & Jessica Hindlian as SVP, Identity & Partnerships

Customer Experience Management Business Wire - November 2, 2021

TVSquared Launches ADvantage XP in the UK & Germany for Converged TV Measurement & Attribution

Advertising Trends Business Wire - October 26, 2021

TVSquared’s Global Converged TV Study Uncovers Need to Move Past Legacy Approaches to Reach Total TV Audience

Technology Business Wire - October 14, 2021

Industry-First Study on Converged TV Sheds Light on Need for New Currencies & Holistic Cross-Platform Measurement

Technology Business Wire - October 13, 2021

TVSquared Partners with AdImpact to Measure Reach, Frequency & Incremental Reach as Political Ad Spending Shifts to Streaming

Data Visualization Business Wire - August 18, 2021

Flashtalking Partners with TVSquared for Incremental Reach on Converged TV Campaigns

Native & Programmatic Advertising Business Wire - August 5, 2021

TVSquared Joins IAB Europe’s Transparency & Consent Framework

Technology Business Wire - June 14, 2021

TEGNA Selects TVSquared To Advance Cross-Platform, Closed-Loop Measurement And Attribution

Marketing Attribution Business Wire - June 10, 2021

TVSquared Integrates Location Data to Link Cross-Platform TV Ads to Offline Consumer Behaviors

Technology Business Wire - May 18, 2021

SpotX Integrates TVSquared For Transparent, Real-Time, Global CTV Measurement & Attribution

TV Advertising Business Wire - April 28, 2021

Former Kantar Media Global CEO Andy Brown Joins TVSquared as Executive Advisor

TV Advertising Business Wire - March 8, 2021

TVSquared Teams Up with Experian to Power TV Ad Measurement & Deliver Audience Insights at Scale

TV Advertising MTS Staff Writer - February 18, 2021

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