Ads and retargeting are accepted, measurable Marketing channels, but if you’re trying to garner attention from the next wave of …
How Will Brands Engage Users in a World Without Likes
This fall, Instagram announced the platform is testing hiding “like” counts in the US after similar tests in countries including …
Incorporating Human Touchpoints Alongside Technology to Improve Customer Service
There’s no doubt technology has streamlined how businesses interact with customers, leading to reduced labor costs and increased efficiency across …
Achieving MarTech and AdTech Success – Digital Agencies Need the Right It Infrastructure
If you run a digital agency, you’re likely acutely aware of the challenges that come with managing your largest and …
Adobe, The New York Times Company and Twitter Announce Content Authenticity Initiative to Develop Industry Standard for Content Attribution
At Adobe MAX, Adobe announced the Content Authenticity Initiative, along with The New York Times Company and Twitter, aimed at …
Best Ways to Increase Inbound Leads
You’re here for two possible reasons. One – you are generating leads but not enough. Two – you aren’t generating …
What Is International Translation Day?
Held every 30th of September, International Translation Day was first established in 1991 by the Fédération Internationale des Traducteurs (International …
The Biggest Tech Trend of the Year is Flying Under Wall Street’s Radar
FN Media Group Presents Safehaven.com Market Commentary The Fourth Industrial Revolution is under way, and in the process, tech giants …
Twitter Reports 21% YoY Growth in Ad Revenue for Q2 2019
Earlier this week, leading social media advertising platform Twitter announced its Q2 2019 results. The company generated revenue totaled $841 …
MarTech Series Exclusive: Pop-In with VidMob at Cannes Lions 2019
The underlying theme of this year’s Cannes Lions 2019 festival was the future of creativity. It was examined from all …
MarTech Interview with Joel Horwitz, Senior Vice President Marketing at WANdisco
"People need to write and create quality content, which tends to do better in the long term, rather than creating …
Twitter Debuts New Slate of Best-In-Class Premium Content Deals at 2019 Digital Content Newfronts
Univision, the Wall Street Journal, Nfl, Espn, and Viacom Among Collaborations That Offer Advertisers the Opportunity to Connect to Twitter’s …
Twitter Confirms Machine Learning has Helped to Identify and Remove Abusive Tweets Significantly
Reports 18% Year-over-Year Total Revenue Growth and 11% Year-over-Year Growth in Monetizable Daily Active Usage Twitter, Inc. announced financial results …
What’s Happening to Brand Loyalty?
In this, the age of infinite options, the digitally savvy consumer is truly in control. This means unquestioning brand loyalty …
Samba TV and Twitter to Measure Tune-in for TV Programmers
New Capability Provides Attribution to Marketers using Twitter to Drive Tune-in Samba TV, the emerging leader in global TV analytics, …
Instagram Can Be Beneficial For Social Media Optimization Campaigns
Instagram by its virtue can be beneficial and prove to be really a great social media platform that will help …
4 Step Guide for Marketing Your Mobile App Online
Developing a mobile app is a lot of work. From concept to design to implementation, you’ve likely spent countless hours …
Consumers and Investors Still Flocking to Social Media Companies Despite Privacy Concerns
Financialnewsmedia.com News Commentary This may be counter-intuitive given all the negative media concerning privacy matters with social media platforms, but …
LinkedIn Live Arrives in Beta to Disrupt Online Streaming Video Marketing
Video has Powered a resurgence in engagement for LinkedIn’s 600 Million Users LinkedIn has had an epiphany! The platform will …
Redefining the Customer Relationship Through Social Media
Insight by Brian Lindley, Business Development Director, HGS Europe It’s only been over the past few years that brands have started to pay close …