The underlying theme of this year’s Cannes Lions 2019 festival was the future of creativity. It was examined from all …
MarTech Interview with Joel Horwitz, Senior Vice President Marketing at WANdisco
"People need to write and create quality content, which tends to do better in the long term, rather than creating …
Twitter Debuts New Slate of Best-In-Class Premium Content Deals at 2019 Digital Content Newfronts
Univision, the Wall Street Journal, Nfl, Espn, and Viacom Among Collaborations That Offer Advertisers the Opportunity to Connect to Twitter’s …
Twitter Confirms Machine Learning has Helped to Identify and Remove Abusive Tweets Significantly
Reports 18% Year-over-Year Total Revenue Growth and 11% Year-over-Year Growth in Monetizable Daily Active Usage Twitter, Inc. announced financial results …
What’s Happening to Brand Loyalty?
In this, the age of infinite options, the digitally savvy consumer is truly in control. This means unquestioning brand loyalty …
Samba TV and Twitter to Measure Tune-in for TV Programmers
New Capability Provides Attribution to Marketers using Twitter to Drive Tune-in Samba TV, the emerging leader in global TV analytics, …
Instagram Can Be Beneficial For Social Media Optimization Campaigns
Instagram by its virtue can be beneficial and prove to be really a great social media platform that will help …
4 Step Guide for Marketing Your Mobile App Online
Developing a mobile app is a lot of work. From concept to design to implementation, you’ve likely spent countless hours …
Consumers and Investors Still Flocking to Social Media Companies Despite Privacy Concerns
Financialnewsmedia.com News Commentary This may be counter-intuitive given all the negative media concerning privacy matters with social media platforms, but …
LinkedIn Live Arrives in Beta to Disrupt Online Streaming Video Marketing
Video has Powered a resurgence in engagement for LinkedIn’s 600 Million Users LinkedIn has had an epiphany! The platform will …
Redefining the Customer Relationship Through Social Media
Insight by Brian Lindley, Business Development Director, HGS Europe It’s only been over the past few years that brands have started to pay close …
AppsFlyer Appoints Brian Quinn as New US President & GM
Industry Veteran Joins the Global Leader in Mobile Attribution and Marketing Analytics to Aid Its Massive Expansion and Hyper-Growth in …
Juniper Research: Sporting Rights to Drive Annual Digital Content Revenues to $250 Billion This Year, Juniper Research Finds
$23 Billion Rise Fuelled by On-Demand Subscriptions as Amazon, Facebook & Twitter Acquire Sporting Rights to Bolster Content Market Share …
Sprinklr Partners with the 3% Movement and Twitter to Track Purpose-Driven Super Bowl Ads
Follow #3PercentSB on Twitter to See If Sprinklr’s Real-Time Data Analysis Proves That Purpose-Driven Campaigns Drive More Engagement vs. Standard …
Where Netflix Meets Black Twitter
Black Entrepreneur Launches Social Streaming Platform First teased last fall – X On Demand (xod.tv) has finally gone live. The …
New Native and Social Connector Apps Now Part of RevJet’s AppXchange
RevJet’s Enterprise-Grade Apps Will Now Easily Integrate with Taboola, Outbrain, and Oath RevJet, the pioneer in developing an enterprise-level SaaS …
HG Data Audience Extends Technographics to Facebook, Adobe, Twitter, and Salesforce Digital Marketing Platforms
HG Data Partnership with LiveRamp Enables B2B Advertisers to Use HG Data Audience Segments to Precisely Target Digital Ad Campaigns …
20 Hot Brands on the Social Media Monitoring Radar – Part II
Martech Series Features 20 Brands That Are Helping Businesses Maintain Their Social Media Footprint ‘Social Media Monitoring is all about …
Hootsuite Celebrates 10 Years of Industry-Leading Innovation and Customer Success
Born at the Forefront of Social Media, Hootsuite Looks Back on a Decade of Leadership in Social Media Management and …
20 Hot Brands on the Social Media Monitoring Radar – Part I
MarTech Series Features 20 Brands That Are Helping Businesses Maintain Their Social Media Footprint Brands are getting keener to know …