Unity

Creative studio Mindworks has announced the launch of a new feature for its playable ad platform Playturbo. This new feature allows advertisers to use a wide range of pre-built playable ad templates to facilitate playable ad creative production and to improve mobile campaign performance while reducing production costs. New Playturbo feature: playable ad templates Many brands and advertisers across all major markets and verticals have started implementing playable ads into their marketing stacks, thanks to their…

Industry veteran brings decades of business acumen and global insight from Palo Alto Networks, Amazon Web Services and Procter & Gamble Unity, the world’s leading platform for creating and operating real-time 3D (RT3D) content, today announced the appointment of Luis Felipe Visoso as Senior Vice President and Chief Financial Officer (CFO). Visoso brings several decades of public company finance experience, having led financial organizations at Palo Alto Networks, Amazon Web Services and Procter & Gamble. Visoso…

Expanded collaboration through LoopMe Marketplace provides direct brand campaigns with high-impact creative units and Unity Ads for enhanced outcomes LoopMe, the leading outcomes-based digital advertising platform, and Unity, the world’s leading platform for creating and operating real-time 3D (RT3D) content, announced a partnership that will make advanced creative campaigns available through the LoopMe marketplace, increasing managed service for all LoopMe clients. By fulfilling advertising campaigns through Unity Ads,…

Unity Ads now available in the Snap Audience Network; Snap Kit SDK now available for Unity game developers, with Bitmoji for Games SDK coming in 2021 Unity, the world’s leading platform for creating and operating real-time 3D (RT3D) content, and Snap Inc. announced a partnership that extends the reach of Unity’s Ads supply to Snapchat advertisers, and brings Snap technology to game developers through Snap Kit. With more than 50 percent of all mobile games made with Unity, the Unity and Snapchat advertising and game…