Upwave Archives — Page 2 of 2

AI to Reshape Creative and Measurement, and the Publisher-Advertiser Relationship

Advertising Trends George London - November 20, 2024

Upwave Welcomes Josh Chasin to its Advisory Program

Analytics Globe Newswire - July 16, 2024

Here’s Why Optimizing for Clicks is Not Optimizing at All

Customer Experience Management Jon Stewart - November 8, 2023

Upwave Introduces Industry-First Persuadability Scores to Auto-Optimize Brand Investment and Drive Higher Brand Outcomes like Awareness, Consideration, Purchase Intent, and More

Analytics Globe Newswire - June 28, 2023

Innovid Partners With Upwave to Optimize CTV Advertising to Brand Outcomes

Native & Programmatic Advertising PRNewswire - June 15, 2023

Upwave Announces Strategic Partnership With Tremor Video To Efficiently Measure And Maximize Brand Advertising

Analytics Globe Newswire - January 18, 2023

Lift in Awareness Correlated with Lift in Consideration According to First Upwave Brand Impact Report

Analytics Globe Newswire - November 21, 2022

Upwave Ranks on the 2022 Inc. 5000 Annual List

AI/ML Globe Newswire - August 17, 2022

Upwave Announces Joseph Zahtila as New Chief Revenue Officer to Meet Increased Demand for Brand Measurement

Analytics Globe Newswire - August 1, 2022

TVision and Upwave Unveil “The Impact of Attention on Brand Lift” Report To Gauge How Attention Impacts Brand Outcomes and Metrics

Native & Programmatic Advertising Globe Newswire - July 18, 2022

Upwave Announces Strategic Partnership with Kinetiq to Help Marketers Measure Impact of Sponsorship Advertising Dollars

Analytics MTS Staff Writer - May 20, 2022

Upwave Announces New Brand Effects Analytics Module to Help Brands See the Long-Term Lasting Impact of Brand Advertising Investment

Advertising Trends MTS Staff Writer - May 5, 2022

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