Decibel, the leading global digital experience intelligence provider, released Decibel for Apps, which extends its innovative behavioral digital intelligence from …
The Greatest Choice You Can Give Consumers
User-initiated rewarded video is hands down the strongest ad tool in the industry today. If you ask any publisher, they …
TechBytes with Matt Trotta, GM, North America, Playbuzz
Matt Trotta GM, North America, Playbuzz We were moved by the significant disruptions in the market for user-generated content and …
17 UX Trends That Are Better Than the Rest
Have you ever driven down a road that was incredibly uneven or bumpy? Did you ever get frustrated trying to …
TechBytes with Tal Shoham, COO Mobile at ironSource
Tal Shoham COO Mobile, ironSource Given the rapid transformation in programmatic advertising technologies, businesses are preparing for further disruptions in …
Interview with Eva Tsai, Chief Marketing Officer, Algolia
"Search will no longer be limited to a list of outcomes that are a result of entering a few key …
Sizmek DSP Brings in Contemporary AI/Machine Learning Technology for Better Programmatic Control and Efficiency
AI-Enabled Sizmek DSP Provides Agencies and Brands with Improved Insights and Total Transparency to Optimize Campaigns in Real-Time Today, Sizmek has …
Allego 5.0 Extends Best-In-Class User Experience to Trainers, Admins and Managers
Allego 5.0, The Latest Release Delivers Configurable Dashboards as Well as Improved Management and Tracking of Assigned Learning Allego has …
AdTiming Reveals How to Deliver Better UX and Ad Revenue with Innovation, Localization and Refined Operation
AdTiming Reveals Three Ways to Achieve the Balance of User Experience and Ad Revenue: Innovation, Localization and Refine Operation The …
Now, You Have LiveRamp IdentityLink for TV
LiveRamp IdentityLink for Television Is Aimed at Transforming The World’s Largest Marketing Medium; Brands, Agencies, Programmers, and Technology Platforms Can Now Execute People-Based …
Ad Blockers: Take a Page from Video Game Advertisers
The digital ad industry went into a collective meltdown over news that Safari, Apple, and Chrome were making moves to integrate …
TechBytes with Keith LaFerriere, Chief Creative Officer, Verndale
Keith LaFerriere Chief Creative Officer, Verndale From a modern marketer's perspective, the differences between User Experience (UX) and Customer Experience …
Brainshark Unveils Enhancements to Its Sales Enablement and Readiness Platform
Sales Enablement Leader Provides New Capabilities for More Flexible Feedback and Assessments from Coaches, and a Streamlined User Experience Brainshark, …
Revcontent Launches ‘Truth in Media Initiative’ to Combat Fake News
Revcontent took this step to improve user experience in the online advertising industry Revcontent, a content recommendation network, officially launched …