user experience

Fastly, Inc. , a global edge cloud platform, announced a partnership with Okta, the leading independent provider of identity. The integration between Fastly’s Signal Sciences security portfolio and Okta enables organizations to more effectively protect consumer identities without compromising user experience. Joint customers will now gain even better protection against Layer 7 threats, including account takeover, API abuse and misuse, and injection-style attacks. “Fastly is one of our vital partners in the Okta…

The report states that “Bond’s loyalty platform, Synapze™, has strong campaign design capabilities and a UI with intuitive workflows…”  Bond, a leading global customer experience and loyalty management firm, today announced it has been recognized as a Leader in The Forrester Wave™: Loyalty Solutions, Q2 2021. In the report, Forrester identifies the most significant providers in the category. Bond received the highest scores possible across 11 criteria, including artificial intelligence, user experience, data management…

MENTIS Inc. announced the launch of the latest update to their data security platform: MENTIS R21. This update is MENTIS' biggest release to date, and brings new and cutting-edge approaches to security, advanced technical capabilities, and an improved end user experience. Marketing Technology News: MarTech Interview with Clare Dorrian, Chief Marketing Officer, SugarCRM "For a self-funded organization like MENTIS, product enhancements are driven by customer needs and requests. We took advantage of the…

IBM and Raise Green, an impact investment marketplace for clean energy projects, announced their collaboration to develop Raise Green's software solution deployed using Red Hat OpenShift on IBM Cloud, intended to empower any entrepreneur to start their own community solar energy businesses. Today marks the rollout of the latest Beta version of the Originator Engine, following the initial launch announced last year. To help address the growing urgency of climate change, Raise Green came to IBM Global Business Services…

Confiant Elevates Protection against Malvertising to Include On-Page Native Ad Monitoring Cybersecurity startup Confiant, Inc., the market leader in ad security and ad quality control for digital publishers, has expanded its verification technology to cover Native Ads. Publishers can now protect their users from malicious native ads that disrupt the user experience and threaten their security. Marketing Technology News: No-Code Business Intelligence Tool y42 Raises $2.9 Million to Provide a Scalable & Affordable……

Platform creates unique advertising and content opportunities, increasing revenue per session by 50% for publishers Kargo, the leader in mobile advertising, announced today the launch of Fabrik, a proprietary content management system (CMS). Leading media brands including OK! Magazine, Radar Online and Distractify are currently on the Fabrik platform which is available immediately to other publishers looking for a CMS solution. Representing the publications’ owned and operated inventory, Fabrik combines the content and…

This year marks the beginning of the revival of meeting rooms and office spaces. As businesses and educational institutions prepare for the return to work, meeting rooms and classrooms will see heavy technology investments to support hybrid work and learning. Frost & Sullivan's recent analysis, State of the Global Video Conferencing Devices Market, Forecast to 2025, finds that by 2025, the number of video conferencing devices, including room-based endpoints, USB room devices, and personal video communication devices,…

Smartlogic, the leader in Semantic AI technology, today announced the release of Semaphore 5.2.0, the Next Generation of Semantic AI. Smartlogic, the leader in Semantic AI technology, today announced the release of Semaphore 5.2.0, which includes new features and improvements across multiple Semaphore modules. Marketing Technology News: B2B Advertising on CTV Platforms is 2021’s Gold Rush “The 5.2.0 release focuses on product updates that incorporate market and customer feedback to ensure value-driven enhancements in…

Akamai Technologies, Inc. , the world's most trusted solution for protecting and delivering digital experiences, today announced the launch of Akamai MFA, a phish-proof solution designed to enable enterprises to quickly deploy FIDO2 multi-factor authentication (MFA) without the need to deploy and manage hardware security keys. Akamai MFA uses a smartphone application that transforms existing smartphones into a hardware security key to deliver a frictionless user experience. Current MFA approaches that do not use FIDO2 can…

Sotero, the leading innovator in comprehensive data protection with an emphasis on data usability, today announced that it has continued momentum across all aspects of its business. It’s accelerated growth began with securing $5 million for its Data Security as a Service Platform backed by Gutbrain Ventures, Boston Seed Capital and PBJ Capital, and the launch of Sotero Opaque, the first field-level data protection solution encrypting data in use, data at rest, and data in motion across all data stores. Marketing…

SyncWords, the leader in cloud-based video captioning and subtitling, is now integrated into PheedLoop’s cloud-based end-to-end event management and automation platform.  Now virtual event production companies can schedule and utilize SyncWords’ media localization technology for translating and captioning in over 100 languages. Localization of live meetings through real-time translation and subtitles is key for inclusion and accessibility of a global audience that join virtual conferences remotely. Delivering live…

Swedish digital audio pioneer Dirac announced that Fujitsu’s LIFEBOOK U9311 and U9311X business laptops now include Dirac audio technology to deliver an immersive sound experience with upgraded sound quality for various content and use cases. The Dirac-enabled Fujitsu’s new LIFEBOOK models feature selectable audio modes for specific use cases – teleconferencing, music-listening and movie-watching – that correspondingly enhance the audio experience of each use case. “Laptops are like smartphones in that they’re used for…

With zero training required and a zero friction user experience, Contentstack created the first headless CMS designed for everyone - no manual required Contentstack, the leading Content Experience Platform (CXP), announced a complete redesigned and reimagined user interface for its award-winning headless content management system (CMS). The new design system brings a simplified user experience to both editors and developers, effectively ending the struggle between technological capabilities and user-friendliness in…

SeaChange International, Inc., a leading provider of cloud based video delivery platforms worldwide, equips Content Providers and Owners with a cloud-based end-to-end OTT Streaming Platform, from Content Acquisition to Delivery, for Direct To Consumer (DTC) providers. Marketing Technology News: Rajeev Singh Rathore Joins RingCentral as VP of Global Service Provider Partnerships The SeaChange Framework offers best in class video back-office, asset management for automated content curation, metadata enrichment and…

Significant development on leading IPTV media platform, Mediaroom, enables operators to rapidly deliver set top boxes powered by Android TV™ and deliver modern, wide-ranging media experiences Android TV brings entertainment together in one place with live TV and streaming apps, smart home control, Google Assistant voice search, and Chromecast built-in New client solution integrates with the latest and highest performance hardware technology from CommScope to deliver an unparalleled user experience MediaKind, a global…

Bizzabo, the world's leading Event Success Platform, announced it has raised $138 million in Series E funding. The investment is led by Insight Partners, with participation from previous investors, Viola Growth, Next47, and OurCrowd. Bizzabo will use the investment to meet surging demand for its platform globally and expand its category-leading capabilities as COVID-19 reshapes the future of the professional events industry. With the round, Bizzabo sets a new precedent for the largest private investment in an event…

Amazon Web Services, Inc. (AWS), an Amazon.com, Inc. company, announced that Zoom Video Communications, Inc. has selected AWS as its preferred cloud provider. The multi-year agreement extends the longstanding relationship between the two companies, enabling Zoom to rapidly scale its service on the world’s leading cloud, rise to the challenges brought by the COVID-19 pandemic, and deliver reliable services and continuous innovation for its expanding base of corporate and individual customers. Zoom will continue to leverage…

Adform, the only independent global enterprise technology covering all aspects of the digital campaign lifecycle, receives PwC validation that its independent and integrated advertising platform, supplies modern marketers with transparent and efficient tools. In May 2020, the digital advertising industry was rocked by a comprehensive two-year research project initiated by the ISBA and AOP in the UK. The research, which was executed by PwC carried out an extensive investigation that mapped the digital supply chain. The…

Attributes 48,918% Revenue Growth to the tremendous value our customers see in mobile linking and attribution solutions Branch, the leading cross-platform solution for linking and measurement, announced that it ranked 3rd on the 26th annual Deloitte's Technology Fast 500™, a ranking of the 500 fastest-growing technology, media, telecommunications, life sciences, and energy tech companies in North America. Branch achieved this ranking due to its impressive three-year revenue growth of 48,918%, and placed 2nd in the Bay Area…