video advertising

Hi Vasuta, tell us about your journey into Marketing and Sales Technology. As a woman business leader in AdTech, what message do you have for young female professionals in the…
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New product is being used by major brands, including Google, to maximize the strategic value of YouTube Pixability, the leading provider of insights and optimizations for video…
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Single, Unified Platform Solves Fragmentation and Measures Incremental Reach Extension and Performance Lift Across Linear and OTT/CTV TVSquared, the global leader in TV attribution,…
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Alphabet has announced annual revenue earned from YouTube, Google Search, and other Google products in its Q4 2019 financial statement. By declaring YouTube advertising's annual and…
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Enterprise Software Visionary to Lead Perion Efforts Productized Synchronized Digital Branding Solution Perion Network Ltd., a global technology company that delivers its…
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Ad tech enabling company for TV, OTT and digital video companies, VideoAmp, Inc appointed Andrew Gaudin, as Chief Legal & Privacy Officer. Ad tech enabler company VideoAmp, Inc…
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Strategic and Accretive Acquisition Creates Synergies Across Perion’s Business Units and Prepares Perion for “Cookie-Less” Future Perion Network Ltd., a global technology company…
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BestSelf TV, a new women's lifestyle OTT app, has officially launched and is now available on the ROKU platform. The app is designed specifically for women and focuses on "helping women…
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Nike, Mercedes-Benz, Pandora and Sherwin-Williams among those recognized Ace Metrix, the leader in measuring the impact of video advertising, today released its review of 2019’s top…
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A+E Networks, AMC Networks, CBS, Discovery, FOX, NBCUniversal, WarnerMedia and other media publishers double down on addressable TV initiatives ahead of the 2020 Upfronts Nielsen…
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Vidoomy, the leading Spanish startup in video advertising in Spain and LatAm, creates a new turn to its algorithm: Vidoomy reviews filter. Until now, the internet user reviews who…
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Innovative Step Taken in Bridging Linear TV with the Digital Programmatic Advertising Landscape EMX,  a leading marketing technology company and digital media exchange, and Viamedia,…
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Partnership is Intended to Redefine the Value of Impression Based Video Advertising Mobiquity Technologies, Inc., a leading provider in next generation advertising technology, and…
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Partnership Offers Insights into Real-Time, Transparent Audience Segments Across OTT/CTV Campaigns for Advertisers Tru Optik, the most widely used audience intelligence and…
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TiVo, the company that brings entertainment together to make it easy for consumers to find, watch, and enjoy, today announced a new partnership with SpotX, the leading global video…
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Tappx to disrupt the global OTT/CTV advertising industry Tappx - a leading AdTech company that delivers global digital advertising solutions for mobile and OTT/CTV - has…
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Enhances Digital Video Expertise with Former Disney Executive Wanda Young to Data Advisory Board and Ad Tech Specialist Rachel Conforti to Lead Global Marketing LoopMe, the…
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StackAdapt clients can now access premium CTV inventory and audiences via SpotX StackAdapt, a programmatic advertising technology company, and SpotX, the leading global video…
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Step #1 Start Early and Leverage PMP/Guaranteed Deals 45% of US consumers say they plan to start shopping before November 1. This creates a sufficient window (approx. 60 days) for…
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Mobiquity Technologies and Source Digital Partner to Pilot New Video Advertising Technology Today, adtech company, Mobiquity Technologies announced partnership with Source Digital.…
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