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video-level targeting

VuePlanner Delivers Context and Brand Suitability for Pre-Buying YouTube Video Advertising Campaigns

VuePlanner Allows Buyers to Build Contextually Relevant Youtube Segments Giant Media announced the launch of VuePlanner, a transparent pre-buy planning tool for brands and agencies advertising on YouTube. “YouTube offers an incredible opportunity to reach video consumers at the moment they are most engaged with the content they care about. Through VuePlanner we’re enabling buyers to view YouTube inventory pre-bid, providing better video-level targeting by curating the most contextually relevant video content environments…