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Personalizing PR: How New Trends in Tech Provide a Human Touch to Public Relations

Artificial intelligence is the foundation of our digital world. Today’s tech-savvy organizations are using AI and machine learning to transform the customer experience, make data-driven decisions, and decipher vast amounts of information pouring in from the far reaches of the digital realm. At the core of each action is a tool making it possible. Today, there is a wide world of tech tools available to implement. Media and marketing teams eagerly adopt tech tools by the dozens, organizations worldwide are actively pursuing…

Animoto Selects Two New Execs to Join the Team

Kristen Connor and Vivian Sakovich bring a fresh perspective to Animoto's leadership team Animoto, the company that makes it easy for anyone to create professional marketing videos, recently announced that Kristen Connor and Vivian Sakovich have joined their executive team as Vice President of Experience Design and Vice President of Finance, respectively. "Both Kristen and Vivian bring unique perspectives we found incredibly valuable for the future and growth of our company," said Brad Jefferson, CEO & co-founder of…

Provision Holding Receives Letter of Intent to Collaborate on Retail Channel Advertising Programs

Provision Holding, Inc. announced that the Company has received a letter of intent from a leading New York City based digital media agency to collaborate with Provision, as Provision expands its retail channel presence in 2020, and reaches certain thresholds related to customer reach in the Top 15 U.S. markets. The letter reiterated robust advertiser interest in quarterly and annual programs, based on Provision’s current deployment goals for 2020. Mark Leonard, Provision’s President and Chief Executive Officer, stated, “We…

iQIYI Announces its 2020 Strategy of the iQIYI Knowledge App, Focusing on Educational Videos and IP-based Content

iQIYI, Inc., an innovative market-leading online entertainment service in China, announced its 2020 strategy for the iQIYI Knowledge App (the "App") at the iQIYI Knowledge Ceremony (the "Ceremony") held in Beijing on December 18th, 2019. At the Ceremony, industry experts and partners including Liu Tianchi, founder of Liu Tianchi Performance Workshop, Guo Liang, Vice President of Qingting FM, John Gray, world master of marriage relationship, etc. gathered to discuss development trends of paid knowledge in 2020.…

Catch&Release Offers Viable Revenue Stream For Digital Creators

Leading technology platform for curating and licensing user-generated content for commercial advertising officially launches its content contributor network As advertisers increasingly rely on user-generated content (UGC) and stock imagery to fulfill campaign requirements with smaller budgets and quick turnaround times, both amateur and professional content creators are seeing heightened demand for their photos and videos. Catch&Release, the leading licensing technology company for the creative production industry,…

Imagen Brings Intelligent Video Management Platform to US Market

The Platform of Choice for Media, Broadcasters and Sports Organizations Globally, Imagen Helps Businesses More Effectively Engage Audiences with Video Imagen, the leading video management platform for media companies and sports organizations around the world, is extending its reach to provide organizations the same powerful platform for leveraging video in their business. Demand for the company’s scalable, intelligent video management platform has grown beyond its traditional markets of media and sports, as corporate…

Studio Center Produces the 757 Branding Campaign Announcement Video

Studio Center assisted in creating a video that explains the need for a region-wide pride-building effort that will unite our region's 17 jurisdictions and 1.7 million people around the one thing that we all agree on – we are the 757.  The video captures the sentiments of CEOs, University Presidents, community leaders, and young people across the region. In the video, each person shares a short, but important thought. When tied together, these independent messages present a seamless charge to our entire community – let's…

AV Managed Services, IVCi, Lists 5 Ways to Impress Your Clients on Your Next Video Call

AV managed services, IVCi, lists five ways to impress your clients on your next video call. Video calls are becoming one of the most popular methods of client communications. They offer endless business benefits, including but not limited to cost reduction, speed and efficiency and greater client familiarity. Simply put, they offer the relationship building benefits of an in-person meeting with the convenience of a phone call. However, just like all other types of meetings, there are ways to conduct video calls that will…

Voximplant Raises $10 Million to Fund Global Expansion for its Cloud-based Voice and Video Communications Platform that Services More than…

Baring Vostok Capital Partners and RTP Ventures Back European Communications Platform-as-a-Service Leader as it Brings AI-powered Capabilities to North America Voximplant, the leader in cloud communications platforms for the European market, announced it has raised $10 million in a Series B round of funding to support its international expansion. Voximplant has profitably grown to more than 100 employees, supporting 20,000 customers in six countries based on a small seed round. The new investment led by Baring Vostok…

Buy or Sell a Car via Mobile with the New eBay Motors App

eBay Launches Enhanced Vehicles App Powered by Cutting Edge Technology, Including Artificial Intelligence and Machine Learning eBay Motors, one of the world’s largest marketplaces for all things automotive, is launching an all-new, automotive-focused app for Apple iPhone and Android. Powered by advanced technology, the app is a powerful tool for buying and selling vehicles directly from consumers’ mobile devices in an entirely new way. Starting now, customers in the U.S. can use the app to easily list, search and shop for…

In A World Where “Big Data is Video”, An AI Language for Machines Emerges

CDVA, the 1st Global AI Standard, Enables Words Supporting a Language between Machines to Develop for Lower Cost, Lower Latency and Energy Efficient Automation Intelligence Gyrfalcon Technology Inc. (GTI) sees interest surging around MPEG7's latest standards that usher in a wave of capabilities leveraging AI, but more importantly, solving issues for AI that promise to accelerate deployment, reduce latency, lower cost and alleviate compatibility. It is timely that such standards are emerging, as machines are becoming the…

10 Terrible Ways to Start a Presentation

We‘ve all seen presentations to large groups where the presenter takes the stage nervous, sweating, with a dry mouth and a carefully chosen statement intended to kick off his or her PowerPoint. A strong start to a presentation can secure the attention of your audience as it engages their attention and willingness to step into the flow of your story. But a bad start can doom the presentation before it ever gets off the ground. One way to learn how to improve is to know what not to do. That way, you can avoid embarrassment…

Monster Launches Mobile Video App Using Brightcove’s Video Platform

Monster Studios Connects Job Seekers and Recruiters Using Innovative Video Technology to Ensure Qualified Candidates Match Company Cultures Brightcove Inc., the leading global provider of cloud services for video, announced that Monster, a global leader in connecting people and jobs, has selected Brightcove as its partner of choice to power the new Monster Studios mobile video app. The video app which launched earlier this year enables talent acquisition, recruitment, and HR teams to quickly and easily record, edit, and…

4C Surpasses $2 Billion in Annualized Media Spend Fueled by Cross-Channel Product Innovation

Growing demand from new and existing customers propels Scope by 4C self-serve platform into market-leading position 4C, a global data science and marketing technology company, announced that it had recently surpassed the milestone of $2 billion in annualized advertising spend running through the Scope by 4C™ platform. Budgets directed through Scope increased by 650 percent year-over-year in Q3 2019 across the growing channels of over-the-top (OTT), connected television (CTV), and e-commerce advertising. This growth follows…

Kerry Sanders Joins Craft In New Role As Global Head Of Business Development

Craft, a division of McCann Worldgroup, announced that Kerry Sanders has joined as Executive VP-Global Head of Business Development. The company is one of the marketing industry's largest global creative content production and adaptation agencies. Most recently Kerry Sanders served as Senior VP-Sales & Marketing at Xerox Corp. in Rochester, NY. Read More: CB Insights Accelerates Global Expansion Through DeepTech ... Sanders has broad international corporate and technology experience that, in addition to Xerox,…

Eleven Sports Chooses Blackbird for Cloud Video Editing and Publishing of Sports Content to Fans Online

Blackbird plc, developer and seller of the market-leading cloud video editing platform Blackbird, has been chosen by Eleven Sports for the rapid editing and publishing of sports content to fans online. The contract is for two years. Eleven Sports, part of global sports investment and innovation group Aser Ventures, is one of a new breed of broadcaster who are redefining how global sport is packaged and delivered. Eleven Sports' innovative OTT platform is at the core of a platform agnostic approach, engaging fans across…

New Survey Finds 49% Of People Watch More Than Five Videos Per Day

Video Creation Platform Promo.com Conducted a Consumer Survey to Understand How People Watch and Interact with Online Video Marketing Content Nearly 49 percent of consumers Promo.com surveyed in their 2019 "Online Video Statistics and Trends Study" claimed they watch more than five videos every day. This is an increase from the 44 percent, reported in 2018. Additional findings showed 79 percent of consumers find Facebook video ads relevant or highly relevant to them, an increase from 71 percent reported in 2018. This…

Video Conferencing Equipment Supplier, IVCi, Lists and Explains the Top AV Technologies for Government Services

Video conferencing equipment supplier, IVCi, lists and explains the top AV technologies for government services. Government agencies have an increased need for transparency and a responsibility to keep the public informed. Therefore, providing access to meetings, displaying information clearly, and assisting those with impairments is essential. AV technology solutions can make it easier for governments to better serve their constituents with transparency. Here are some of the top AV technologies that government…

Video Tool Loom Raises $30 Million; Instagram Co-founders Kevin Systrom and Mike Krieger Among Investors

This week, Work Communications and Video platform Loom, announced that it has raised $30 Million funding. Andrew Reed of Sequoia led the funding, Co-partnered by Kleiner Perkins and Dylan Field of Figma. The fascinating new funding round also saw the entry of Instagram’s co-founders, Kevin Systrom and Mike Krieger, and Front’s CEO and Co-founder, Mathilde Collin as investors. This is Loom's second-biggest funding since their Series A in late 2018. In an official blog, Loom Co-founder and CEO Joe Thomas said, "We believe…

Parks Associates’ 2nd Annual Future of Video Addresses New Content Strategies With Executives From Akamai

20% of OTT subscribers say they would have reconsidered cancelling if they could have put hold on subscription Parks Associates research finds, among the US broadband households that cancelled an OTT service in the past year, 20% say they would have reconsidered if they'd had the ability to put the subscription on hold to use later. Parks Associates will host the second annual Future of Video: OTT, Pay TV, and Digital Media, December 9-11, in Marina del Rey, California, featuring industry leaders perspectives on viewer…