VideoAmp

​​The Investment Cements the Company’s Leadership Position in Cross-Platform Media Measurement and Will Fully Fund an Accelerated Roll-out of its Platform Use as a Media Currency Software and data company, VideoAmp, today announced $275…
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Software and data platform, VideoAmp, announced a partnership with HyphaMetrics, the only independent cross-screen and cross-walled-garden panel, to provide cross-screen audience measurement solutions for VideoAmp clients. The partnership…
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VIZIO’s Inscape Data will Continue to be Utilized for All VideoAmp Planning, Measurement and TV Ad Sales Use Cases VideoAmp and VIZIO today announced a newly formed agreement in support of VideoAmp’s cross-screen measurement and currency…
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First-of-its-Kind Single-Source, Cross-Platform Measurement of TV and Digital Video Will Solve Frequency and Wear-Out Challenges TVision, the TV measurement company, and Gemius, an international research and technology company providing…
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ViacomCBS will leverage VideoAmp as a currency for linear TV planning and measurement Software and data platform, VideoAmp, today announced a partnership with ViacomCBS in which it will provide the media and entertainment company with an…
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B2B marketing has undergone a continued revolution over the last few years and the constant innovation and enhanced capabilities within the martech-salestech ecosystem are only set to drive more changes to this segment.  Catch this…
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The partnership furthers VideoAmp’s mission to break down measurement silos across the advertising ecosystem Software and data platform, VideoAmp, today announced their official status as a Facebook multi-touch attribution…
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Software company VideoAmp, today announced a partnership with Snowflake, the Data Cloud company, which will provide VideoAmp clients with access to multi-party cloud environments as a new means of collaborating with data that enables the…
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Software and data platform, VideoAmp, announced Tony Fagan as Chief Technology Officer, a newly created role for the company. Fagan will focus on the acceleration and innovation of VideoAmp’s planning, measurement and optimization…
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Software and data platform, VideoAmp, today announced the addition of Wendell Younkins as Chief Accounting Officer to its leadership team. Younkins joins at a pivotal time for the market-leading media measurement and optimization company as…
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Software and data platform, VideoAmp, announced Cameron Meierhoefer as Chief Product Officer, a newly created role for the company. Meierhoefer will oversee the Product organization with a focus on measurement and optimization solutions…
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Former Trade Desk CFO, Paul Ross, joins VideoAmp to help scale the business, spurring next phase of growth for the company Ross also joins VideoAmp’s Board of Directors VideoAmp has seen over 700% growth over the last…
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Software and data platform, VideoAmp, has secured a total of $50M of non-dilutive debt financing from Capital IP with the ability to draw up to $25M in further capital. The funding will further accelerate VideoAmp’s leadership position…
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dentsu International’s media service offering, dentsu Media announced today the launch of its new in-house buying solution – Data Enabled Linear TV Activation, also known as DELTA. DELTA reimagines the way our teams have been executing…
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Software and data platform, VideoAmp, Inc., has launched Campaign Optimizer, a cross-channel campaign optimization solution for advertisers and agencies. Following the acquisition in March of 2020, Conversion Logic’s attribution technology…
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Steuer is tasked with leading the strategy of VideoAmp’s cross-media currency solution VideoAmp, Inc., the software and data platform that specializes in the measurement and optimization of media investments across linear TV, OTT,…
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VideoAmp brings together unique data characteristics from Set-Top-Box (STB) data commingled with Automatic Content Recognition (ACR) data to create the largest and most robust linear television and OTT dataset powering the advanced…
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Bolstering and Extending VideoAmp's TV Attribution Capabilities VideoAmp, Inc., the interoperable measurement and optimization platform that transforms wasteful mass marketing initiatives into smarter, data-driven strategies, has acquired…
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"Going forward it’s important that companies are able to strike a balance between putting consumers first and using data in the right way." Journey into Tech  Hi Ross, tell us about your role and journey into Technology. What inspired you…
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Ad tech enabling company for TV, OTT and digital video companies, VideoAmp, Inc appointed Andrew Gaudin, as Chief Legal & Privacy Officer. Ad tech enabler company VideoAmp, Inc appointed Andrew Gaudin, as Chief Legal & Privacy…
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